Anonymous
8/6/2025, 7:51:27 PM No.938099131
The CEO of American Eagle Outfitters is Jay L. Schottenstein. (yes he is)
>American Eagle has raised over $3 million for the It Gets Better Project since 2017 through sales of Pride merchandise and customer donations at the register. This includes:$1.2 million in 2019 from Pride merchandise sales and customer donations.
>$1.18 million in 2021 from the Pride partnership alone.
>An additional $125,000 in grants awarded to It Gets Better in 2025.
$100,000 donated in 2023 as part of the AE + Olivia Ponton Pride collection.
>Total confirmed contributions to It Gets Better from 2017โ2025 are at least $3,425,000.
>Hetrick-Martin Institute (2015):In June 2015, AEO supported the Hetrick-Martin Institute by donating one minute of time every hour on its 15,000 square feet of LED screens in Times Square to showcase a video promoting the organization, which supports at-risk LGBTQ+ youth. While a monetary value for this in-kind donation is not specified, it was a significant promotional effort.
>Pittsburgh Pride and InterPride (2016):In 2016, AEO supported Pittsburgh Pride for the fourth consecutive year by selling limited-edition โLove is Loveโ t-shirts, underwear, and temporary tattoos, with 100% of sales donated to InterPride. The exact amount raised is not disclosed in the sources.
>NewFest LGBTQ Film Award (2017):AEO supported the New Voices Filmmaker Grant for an emerging LGBTQ+ filmmaker during NYC Prideโs OutCinema in 2017. The specific monetary contribution for this grant is not detailed.
and then we get to money sent to Israel and political contributions, often channeled through private foundations like the Jay and Jeanie Schottenstein Foundation and U.S.-based organizations aiding Israel.
>from Schottenstein Family/Foundation: At least $50โ100 million over the past 10โ15 years to Israeli and Jewish-related causes
>Fallen Heroes Fund (for Gold Star families in Israel), Benjamin Netanyahu's political campaigns, Chabad, and many more
>American Eagle has raised over $3 million for the It Gets Better Project since 2017 through sales of Pride merchandise and customer donations at the register. This includes:$1.2 million in 2019 from Pride merchandise sales and customer donations.
>$1.18 million in 2021 from the Pride partnership alone.
>An additional $125,000 in grants awarded to It Gets Better in 2025.
$100,000 donated in 2023 as part of the AE + Olivia Ponton Pride collection.
>Total confirmed contributions to It Gets Better from 2017โ2025 are at least $3,425,000.
>Hetrick-Martin Institute (2015):In June 2015, AEO supported the Hetrick-Martin Institute by donating one minute of time every hour on its 15,000 square feet of LED screens in Times Square to showcase a video promoting the organization, which supports at-risk LGBTQ+ youth. While a monetary value for this in-kind donation is not specified, it was a significant promotional effort.
>Pittsburgh Pride and InterPride (2016):In 2016, AEO supported Pittsburgh Pride for the fourth consecutive year by selling limited-edition โLove is Loveโ t-shirts, underwear, and temporary tattoos, with 100% of sales donated to InterPride. The exact amount raised is not disclosed in the sources.
>NewFest LGBTQ Film Award (2017):AEO supported the New Voices Filmmaker Grant for an emerging LGBTQ+ filmmaker during NYC Prideโs OutCinema in 2017. The specific monetary contribution for this grant is not detailed.
and then we get to money sent to Israel and political contributions, often channeled through private foundations like the Jay and Jeanie Schottenstein Foundation and U.S.-based organizations aiding Israel.
>from Schottenstein Family/Foundation: At least $50โ100 million over the past 10โ15 years to Israeli and Jewish-related causes
>Fallen Heroes Fund (for Gold Star families in Israel), Benjamin Netanyahu's political campaigns, Chabad, and many more
Replies: