As for me, it’s Fjällräven

why did this brand become the average university girl's go-to in the last three-four years?

>>2820222
Because their logo is cute fox

>>2820114 (OP)
Good pants, a good jacket, and a good backpack is all I've had from them.

>>2820114 (OP)
i like their stuff but its all cotton and i sweat way more than anyone ive ever met so it doesnt work well for me because it takes so long to dry :(

>>2820222
It's been that brand for 10 years, at least. If anything, it's declined in my area.

>>2820222
>in the last three-four years?
you mean last 10 years.
its been the "i'm a hot blonde european backpacker slut, I've totally flown a plane before" brand for a long time now anon.

>>2820114 (OP)
Loved their outdoor pants with the g1000 fabric for years, but recently they've become irritating. Can't tell if I got fat or if they've shrunk from hundreds of laundry cycles, but they feel tighter than standard jeans now. I used to wear them every day, but I'm now relegating them to purely outdoor use or when I'm out of clean regular pants. The ass also rips after a few years, and it's impossible to sew shut with the tech fabric.

>>2820114 (OP)
Have a wool turtleneck and I love it, X-Latt down jacket and I love it, hemp/polyester blend shirt and I love it, three hats and I love them. It kind of annoys me everyone thinks they only make Kanken backpacks.

i bought into it because they offered lifetime repairs or replacement if they couldn't repair it here in the us of a. but it's hard not to see them as a fashion brand now.
1) the fit on the classic pants is atrocious. instead of having a higher rise it just begs others to play assketball with your cheeks since your crack will be teetering to show.
2) 2 years ago they introduced an 'improved' fit, which meant making the design more trim. it's about 15 years late for the skinny jeans movement but it didn't seem to stop them. the only fix now for their vidda pros is to get 2 to 4 inches wider of a waist then you wear so you can flex your knees fully, but this further worsens the issue with step 1.
3) whatever the famous 65% polyester / 35% cotton magic mix they call g1000 is not the same as it was. For being considered indiana jones bomb tier pants by youtube adventurers, i've found the fabric breaks a lot easier then you think. usually my first issue with pants is the crotch blowing out. this is caused by shortened rise (read skinny jeans fashion). fortunately a reinforced crotch helps prevent this; however, i've never had a fabric that burnt out at the knees so easily. Added I use 65/35 polycotton fabrics for other pants but sparks dont burn through them as they do this fabric.
4) waxing is ass. the advantage of polycotton is you get the fire retardant of cotton with the quick drying of polyester. while it isnt polyurethane coated or goretex rain pants, it does dry fairly well but requires breathability. so then why would you wax it to prevent it from being able to breathe? this reduces the ability to dry quick, makes the pants as uncomfortable as rain pants, and it doesn't work. It flat out doesn't work. Water will still find a way through. (cont)

>>2821460
I even spoke to an employee at Fjallraven. I live in the pacific northwest where the west side of our mountains is 9 months of light rain but the east side of the range is high desert. The employee who worked at Fjallraven even said he doesn't use fjallraven on the west side because everything ends up getting wet anyways. Is it not ironic that their own employee doesn't trust the clothing outdoors for hunting because its lack of reliability?
5) twill>canvas. at this point you probably think im a hater. i think polycotton fits into that obsolescent category of performance fabrics. I'm actually a polycotton superfan though. I don't even own goretex or any of its alternatives. I just find what fjallraven does is a lesser version of polycotton. Their design's and their updates don't focus on function (but on fashion), the fabrics underperform, they recommend to wax it which defeats the fabrics benefits.
So what are the pros?
They'll repair it for life (at a significant upcost.)
the pocket placement is pretty good for the vidda pros at least. the side pockets are too short.
It's a decent form of BDU offering some articulated knees, elasticated bottom, boot hooks, cargo pockets, reinforced knee/butt.
Can't think of anything else. Pick your poison ultimately but know the tradeoffs.
I find i'm just using Dickies now. I use the 8.5 oz twill polycotton. Last I checked dickies has a satisfaction warranty. During black friday they cost only $20 a pair. Cargo pockets. I bought bands to elasticate the bottom of the pants if I need them (only thing I really miss). And I can get a year out of them using them every day. I've worn them fishing quite a bit too and they're wide enough that if I wear a thigh length coat, the rain doesn't bother me because most the fabric isn't touching my legs since it's loose. When the rain stops too, with a little breeze, they don't take long to dry You could also just get some propper/tru-spec polycotton BDUs too for a similar low price.

>>2820114 (OP)
I would buy it too if it wasn't overpriced as fuck.

>>2821519
Check out varuseleka. Finnish company with similar stuff but cheaper and more up to date in my opinion. My phone actually fits in the vest pocket.

My stuff usually comes from Bergans. Haven't let me down so far.