>>18283730 (OP)No one buys tickets to see Logan Paul specifically either. They're heels.
"Higher-ups backstage" is codeword for TKO suits who don't understand that a crowd chanting "You tapped out" months later IS a good crowd reaction for a heel.
He's never the main star anyway. Gunther is an obstacle to overcome for new up and coming faces. Without Gunther, there would have been no Jey Uso.
After a while the game resets, Gunther gets placed back at the top as the final boss of the lesser belt, and a new up and coming talent get's a chance to get over with the crowd (this time Breakker). You need people like this in a company.