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7/25/2025, 3:59:12 PM
You know McLuhan don't you? The man who once said "The medium is the message" lotsa people parrot it now like a slogan, but very few actually grasp the gravity of what he meant
It's not the content that shifts society. It’s the vessel burdened to carry it. the structure the form these are what truly shape our perception. Not what is said but HOW it is said and through what channel, That is what alters consciousness.
As for videogames our beloved videogames. It's largely consumed by men, no doubt in that, and as such they become a lightning rod for criticism especially from activist groups with opposing sensibilities. Some write letters to industry heads others rally to have certain games banned, why you may ask, well it's because those games contain depictions they find offensive: rape. incest, power fantasies. And many of the same women who decry these games openly indulge in fiction with precisely the same themes. Only the medium changes. Instead of a console it’s a book or a quiet paperback even an Amazon Kindle. And that exact media is wrapped in euphemisms like “dark romance,” these stories are devoured without protest, heck they are bestsellers!
So then, what’s the difference? The message? Not at all. The message is nearly identical, what changes is the medium, and with it, the social meaning. Books are seen as passive, reflective, literary. But games? games on the other hand, are seen as active, threatening, immersive even
This is the crux of it, the outrage has less to do with morality and more to do with form. McLuhan was right. The message is shaped by the medium. The vessel changes the essence of the act. What is tolerated in one format becomes obscene in another.
Understand that, and you begin to see the world not as it claims to be, but as it truly is.
It's not the content that shifts society. It’s the vessel burdened to carry it. the structure the form these are what truly shape our perception. Not what is said but HOW it is said and through what channel, That is what alters consciousness.
As for videogames our beloved videogames. It's largely consumed by men, no doubt in that, and as such they become a lightning rod for criticism especially from activist groups with opposing sensibilities. Some write letters to industry heads others rally to have certain games banned, why you may ask, well it's because those games contain depictions they find offensive: rape. incest, power fantasies. And many of the same women who decry these games openly indulge in fiction with precisely the same themes. Only the medium changes. Instead of a console it’s a book or a quiet paperback even an Amazon Kindle. And that exact media is wrapped in euphemisms like “dark romance,” these stories are devoured without protest, heck they are bestsellers!
So then, what’s the difference? The message? Not at all. The message is nearly identical, what changes is the medium, and with it, the social meaning. Books are seen as passive, reflective, literary. But games? games on the other hand, are seen as active, threatening, immersive even
This is the crux of it, the outrage has less to do with morality and more to do with form. McLuhan was right. The message is shaped by the medium. The vessel changes the essence of the act. What is tolerated in one format becomes obscene in another.
Understand that, and you begin to see the world not as it claims to be, but as it truly is.
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