I wouldn't call Norin Radd an A-Lister, but he's by far no means a literal who. Guy has been in the public non-reader consciousness for years, which even the Guardians of The Galaxy couldn't say until their big movie debut. Surfer's gimmick is what helped him stand out, even if you've never picked up a Kirby book.

So yeah he could happen, and no they wouldn't do his wife Shalla like the movie.