Marvel Rivals, a free-to-play hero shooter, should prioritize "coomer" skins—sexualized designs for female characters—over other types to maximize revenue and align with Marvel’s legacy. Microtransactions fuel the game, and titles like Overwatch show provocative skins outsell others, driven by demand seen in X platform and Steam forum hype for Emma Frost’s or Hela’s swimsuit skins. These sales fund new content, ensuring longevity. Marvel’s comic history, with sexualized art in Swimsuit Specials, makes "coomer" skins a natural fit, resonating with fans more than generic or tactical designs. July 2025’s swimsuit releases tap this nostalgia, boosting collector appeal. Additionally, these skins spark greater engagement, with fan art and clips on X amplifying visibility beyond what other skins achieve. While inclusivity concerns exist, the financial and marketing dominance of "coomer" skins outweighs alternatives. Offering some diverse skins balances criticism, but prioritizing these ensures Marvel Rivals’ competitive edge.