>>280371738
It's primarily self-awareness being projected onto these people, where you view liking anime as something weird and to be ashamed of in a public setting, while they don't.
Trust me, I felt it all the time when my brother would watch anime on the living room TV while my parents were in the room.
>>280372292
>Same people who shat on anime whenever it was brought up now pretend that they always loved it because it's cool and socially acceptable now.
This is some weird made up idea that probably came from /v/.