>>21401058
It's easy to shit on Starbucks, and we should shit on them, but we mustn't forget that in the 90s they basically created a market and then fulfilled it in parts of the country where cafes just weren't a thing. Zoomers won't believe this but there was a time when Starbucks was actually cool, and your favorite reactionary local indie artisanal coffeeshop might have never existed without them.

Obviously I'm not saying that coffee wasn't already popular, but previously the idiomatic American Coffee Experience was defined by the Classic Diner, something quite different although it's still heckin valid and bussin ngl frfr.