>>516681635
I couldn’t find credible, verified evidence that Disney has publicly acknowledged “losing millions” specifically because of Jimmy Kimmel in a direct financial sense (e.g. lost brand deals, lost revenue, etc.).
Some of the “lost millions” whispers seem to come from rumors, social media posts, or sources that may not be reliable. For example, a Snopes page looked into a claim that Kimmel lost brand deals worth $500M and found it was satirical / false.
Snopes
There could be indirect effects: if advertisers pull back, viewership falls, ABC affiliate stations refuse to air the show, or reputational damage leads to subscriber losses or legal costs, that could add up. But I haven’t seen a credible estimate or confirmation that “millions lost” is real (yet).
If you want, I can try to find internal estimates, media‑analyst commentary, or financial filings that suggest how much Disney might be losing (or could lose) because of this. Do you want me to do that?