>>104163703
>This advertising seems kind of desperate, but the fact it worked makes women seem kind of pathetic. I don't think any male targeted ads ever say "fuck women they suck", only women seem to have a napoleon complex without any basis in reality.

Yorkie were marketed as a manly chocolate bar, but when they did their "It's not for girls" campaign they got sued for it

...except that campaign wasn't really aimed at men. They had TV ads in that period which were about women finding Yorkies highly desirable and successfully defying stereotypes in their attempts to get their hands on them.
https://www.youtube.com/watch?v=uwuExOjgb0Q
I knew a girl in school who said she saw "Not For Girls" on a Yorkie and started eating them regularly from then on as an act of rebellion. Yeah...