>>719711489
Let's say you're some guy and you're in the mood for an indie game on Steam. You're willing to take a chance on something unknown.
Which game are you more likely to buy
>intriguing looking game that costs $20
>intriguing looking game that costs $40
?
It's simple economics.
Doubling the price of your game does not guarantee doubling your profit, because the loss in sales could be much higher than -50%. It could be as high as -90%.
Games are not furniture, or food. You do not have to set your game at a certain price to make back the cost of raw materials. All the costs were expended before the game's release, on development. So your goal as a developer is to make your money back through overall sales, not making a high return on each individual sale. Therefore the only factor you need to consider is demand - what are gamers willing to pay for your game. You have to find the right balance between price and sales in order to make the most profit. The idea that games MUST have a certain price floor is ludicrous.