Remember how they tried to will "The Law of Virality" into non-existence, despite being one of the most documented phenomena in medicinal science? And now they're so embarrassed they refuse to re-acknowledge that the Law of Virality is ultimately how the varus mutated itself into nothingness.

Also, now they are trying to re-define the very name of "Law of Virality" to be something related to viral marketing and things going "viral". So much that the wikipedia page for Law of Virality is nuked and now no longer available.