>>725125894
"The" hook was the crazy raiding experience because devs were inbreed retards >>725126368 , i.e. it was the main selling point. Obviously it died.
For actual players? The combat was nice with all the shit you had to dodge, unlike WoW where you need addons to show you places where you can't stand, here it was a baseline, so everything was designed around it. The classes were interesting, not just generic fantasy stereotypes. The races were good, shitload of cool and/or hot designs. The overall look and feel was comfy as heaven, even if the writing leaned into the quirky "so this happened" territory before this kind of writing flooded all the possible media. Also the housing system was (and probably still is) completely unmatched.