maga moms are defecting en mass to america first
>We are ready now to explain how, when private opinion and public opinion are far apart, a shock of the right kind can make a critical number of disgruntled individuals reach their thresholds for expressing themselves truthfully to put in motion a public-preference cascade (also known as a public-preference bandwagon, or, when the form of preference is clear from the context, a preference cascade). Until the critical mass is reached, changes in individual dispositions are invisible to outsiders, even to one another
https://en.wikipedia.org/wiki/Preference_falsification