>>150762222
>>150763387
You almost don't have to market it, Adventure Time is insanely popular and recognizable even today. Everyone in my family, adults and kids have watched it. Anyone that was a fan of the original show knows about Fionna & Cake and will be watching season 2 when it premieres. To some extent, the HBO way of limited releases works out well because the fans will screenshot and viral market everything that happens in ep 1 the day it comes out.
>>150764348
Pen isn't showrunning, but he never stopped working on the show.