>>721133269
Hololive has been popular and normalized for a while anon.
Cover, their parent company, made $98m this year in gross and $17m in pure profit (after renumeration).
>>713495564
Last year was record-breaking for Dodger's Stadium, both in volume and in merch lines.
Basically everybody loved it and the people who didn't know what hololive was just assumed it was a cartoon character or child.