AOS 4: Confirmed flop a year later - /tg/ (#95898776) [Archived: 774 hours ago]

Anonymous
6/18/2025, 6:13:10 PM No.95898776
IMG_8959
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md5: b52f7f52e2f611af50b81c88449d9e44🔍
Skaventide is still floating around a year later, after GW employees were told to destroy all of the in-store stock and then they were giving pallets of them away for free at Adepticon. Every AOS space obviously has a bias towards the game being popular, but, in reality, 80% of anything with the word Age of Sigmar on it gets tossed into the dumpster and people rarely play. Warcry and Necromunda get played more regularly than Age of Sigmar. Legions Imperialis gets played more. The minis, the starters, the books; everything; gets known lossed and tossed into the dumpster. This is why GW stores have plastic recycling, so people can't just pull 800 bucks of AOS army boxes out of the dumpster on a monthly basis anymore. No one outside of GW will accurately convey to you how unpopular this product line actually is. No one wants any of the new stuff; not even that giant edgy zombie dragon.

So WTF even happened with this launch and subsequent releases? People literally don't even want this stuff for free.

I cannot for the life of me pinpoint why tf they keep sending me AOS army boxes and books still. It would save everyone a whole lot of time and money if they just threw them into the dumpsters in Nottingham. Is it an executive's pet project or something? What a collosal waste of time and resources; to rot in a landfill forever.
Replies: >>95901883 >>95903530 >>95903974 >>95904005 >>95905613 >>95906174 >>95906213 >>95935430 >>95940646 >>95940667 >>95945931 >>95946155
Anonymous
6/18/2025, 6:45:02 PM No.95898990
I can still find island of blood too. My lgs still has 3 of them at the very least.
Replies: >>95899931
Anonymous
6/18/2025, 7:01:08 PM No.95899068
1721172774278642m
1721172774278642m
md5: df62ffb0f51c2fa9335c45744564fe3e🔍
It's a shame Skaven are Legends and also horrible shit in TOW because the models are actually quite nice and rank up well.
Replies: >>95900153 >>95928902
Anonymous
6/18/2025, 7:38:05 PM No.95899291
>GW leakers said it's the 2nd best box in GW history
>but Anon has a reddit screenshot so he's obvioudly more trustworthy
Replies: >>95899857 >>95899980 >>95901645
Anonymous
6/18/2025, 8:50:19 PM No.95899857
>>95899291
'Leakers' lmao
Anonymous
6/18/2025, 8:52:42 PM No.95899874
so wait does this mean kill team also flopped?
Replies: >>95899944
Anonymous
6/18/2025, 9:03:01 PM No.95899931
>>95898990
What is the name of your LGS? I want to buy them.
Replies: >>95901847
Anonymous
6/18/2025, 9:05:48 PM No.95899944
>>95899874
Kill Team releases are sold out on the same day, every time since 3rd edittion released. I now see more Kill Team games at my LGS then AoS and OW combined.
Replies: >>95899947
Anonymous
6/18/2025, 9:07:06 PM No.95899947
>>95899944
But then why is the limited box so available
Replies: >>95899957
Anonymous
6/18/2025, 9:08:45 PM No.95899957
>>95899947
Kill Team Typhon is OOS online
Replies: >>95899958
Anonymous
6/18/2025, 9:09:02 PM No.95899958
>>95899957
No the starter set.
Replies: >>95899966 >>95901645
Anonymous
6/18/2025, 9:09:46 PM No.95899966
>>95899958
Because it isn't limited?
Why would they make a low print run of their introductory set
Replies: >>95899975
Anonymous
6/18/2025, 9:11:10 PM No.95899975
>>95899966
Hive storm isn’t limited?
Replies: >>95899985
Anonymous
6/18/2025, 9:12:17 PM No.95899980
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md5: bf4d338f1107d99f22b0a4cbfe180e71🔍
>>95899291
>GW leakers
GW leakers lied
Replies: >>95901715 >>95903481 >>95920122
Anonymous
6/18/2025, 9:12:46 PM No.95899985
>>95899975
Hivestorm is sold out?
If you want to get a set right now, it's going to be second hand and overpriced
Replies: >>95899997
Anonymous
6/18/2025, 9:13:54 PM No.95899997
>>95899985
It doesn’t look like it’s sold out. It’s a bit cheaper than msrp too. As low as $160.
Replies: >>95899998
Anonymous
6/18/2025, 9:14:12 PM No.95899998
>>95899997
Post link pls
Replies: >>95900009
Anonymous
6/18/2025, 9:15:53 PM No.95900009
IMG_1140
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md5: c2a462ad2caa25544903bfa2ae81d902🔍
>>95899998
Just go on eBay or any third party seller and it’s available.
Replies: >>95900026 >>95900038
Anonymous
6/18/2025, 9:18:39 PM No.95900026
>>95900009
ebay in germany has one listing above MSRP.
Taschengelddieb/Kutami/Fantasy-In are all sold out
Glad to see that there's one unsold copy floating around in Hong Kong though
Replies: >>95900086
Anonymous
6/18/2025, 9:20:20 PM No.95900038
cat-looks-inside-cat
cat-looks-inside-cat
md5: 5024f20eaa2531bedd0c8f83becbdcb3🔍
>>95900009
>cheap listing for kill team hivestorm
>looks inside
>recast from Hong Kong
Replies: >>95900086
Anonymous
6/18/2025, 9:28:38 PM No.95900086
hq720
hq720
md5: ec2daf147dfa7d993294c28223d3f8ab🔍
>>95900026
>germany
Well maybe that makes sense, I have no clue what Germany’s demographics are either way.

>>95900038
For what it’s worth I keep seeing bids that usually go for $100 on unsealed boxes on eBay. Don’t even know why it pops up in my feed, I only buy Malifaux models and novels.
Replies: >>95900136 >>95900195 >>95901741
Anonymous
6/18/2025, 9:35:43 PM No.95900136
Skaventide
Skaventide
md5: 0c7da5958cbe8b75908471152c9bc2cd🔍
>>95900086
If it cheers you up, while Hivestorm is sold out, there are still tons of copies of Skaventide for sale from third party sellers.
Replies: >>95900150
Anonymous
6/18/2025, 9:37:24 PM No.95900150
>>95900136
Oh, that’s cool.
Anonymous
6/18/2025, 9:37:34 PM No.95900153
>>95899068
GW's obsession with keeping armies 100% completely separate across game systems is really fucking dumb, I wonder how many sales they've missed out on with the legends nonsense and deleting Beastmen from AOS.
Replies: >>95900197 >>95900241 >>95935334
Anonymous
6/18/2025, 9:43:18 PM No.95900195
729
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md5: 36ad63bd40ba0b1e304833997fca3f0f🔍
>>95900086
>I only buy Malifaux models and novels
That makes sense, the idea of products being in high demand must sound strange to you.
Replies: >>95900374
Anonymous
6/18/2025, 9:43:47 PM No.95900197
>>95900153
But anon, if people can't use the same army in AoS and OW, they will have to buy TWO ARMIES
Just ignore the fact that most people don't even have enough money for one, so they'll start one system and then probably sell of their stuff once they realize that if they don't like it they can't just transition to one they like.
Anonymous
6/18/2025, 9:50:24 PM No.95900241
>>95900153
The armies most screwed by this are Adeptus Custodes and Adeptus Mechanicus. Vast majority of the Custodes line is FW Horus Heresy only, and I've yet to meet a single person who prefer's 40k's DaVincipunk look to the 30k Mechanicum.
Replies: >>95905946
Anonymous
6/18/2025, 10:04:16 PM No.95900374
>>95900195
Its a peaceful life at least.
Anonymous
6/19/2025, 12:52:58 AM No.95901645
>>95899958
starter set isn't limited you enlightened genius

>>95899291
literally corporate cooking the books. AOS is dramatically unpopular. Some days there will be no AOS kits of any kind sold. On average, about 2/3rds of the army boxes for AOS go straight into the trash. Sometimes all of them do. It would be more cost effective to dump all of AOS and fill the space with more 40k stuff.
Replies: >>95901682 >>95901773 >>95902025
Anonymous
6/19/2025, 12:57:19 AM No.95901682
>>95901645
we found the omniscient hobby overseer, huzzah!
Replies: >>95901715
Anonymous
6/19/2025, 1:00:55 AM No.95901715
>>95901682
See >>95899980
Reality shows skaventide flopped insanely hard
Anonymous
6/19/2025, 1:05:14 AM No.95901741
>>95900086
My local store doesn't sell Malifaux
Replies: >>95901812
Anonymous
6/19/2025, 1:09:53 AM No.95901773
>>95901645
>literally corporate cooking the books. AOS is dramatically unpopular.

Less corporate cooking the books and more Scalpers/Speculators artificially inflating a limited to non-existent demand to the point that GW overestimated the real demand and flooded the market. Now everyone has unpopular stock they can't move.
Anonymous
6/19/2025, 1:14:58 AM No.95901812
1750286257073423
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md5: e0e8562f9913bdeb0760a7b527fcc569🔍
>>95901741
O-oh my god…your store doesn’t sell Malifaux? Oh god… how devastating… how will I be able to handle knowing this?
Replies: >>95901904
Anonymous
6/19/2025, 1:20:00 AM No.95901847
>>95899931
I had a dream last night where I got WHFB 5th edition and 40k 2nd edition new i the shrinkwrap. I'm not even that into warhammer. But man I was so happy in the dream. If they just released the unadulterated versions of 4th, 5th and 6th and ravening hordes and did 2nd, 3rd and 4th 40k oh man I'd buy that. And Space Hulk and Warhammer Quest. And epic 40k and battle of the five armies. Just bring the thing back and don't change a thing.
Replies: >>95901862 >>95901901
Anonymous
6/19/2025, 1:21:30 AM No.95901862
>>95901847
Ideal consoomer
Replies: >>95901893 >>95901901
Anonymous
6/19/2025, 1:23:34 AM No.95901870
I'm told by my local GW guy that much of the popularity of AoS (what little amount there is compared to the juggernaut of 40k) is centered around Spearhead.

Many players, maybe the majority of them, only play that format, only buy those boxes, and only use those rules.

Judging AoS' success by the sales of its big edition launch box may not be as accurate as judging by the Spearhead box sales.
If we tried the opposite, and judged 40k's popularity only by its Combat Patrol boxes without taking into account its big discount sets, I bet there'd be a similar conclusion about 40k's "lack of popularity" when in reality, we're just looking at the wrong products.
Replies: >>95902625 >>95945968
Anonymous
6/19/2025, 1:25:03 AM No.95901883
>>95898776 (OP)
>No one wants any of the new stuff; not even that giant edgy zombie dragon.
I want it. And I want the rats too. But it's all going on squares and coming back home to 8e or sometimes 6e WHFB, shitmar is fakehammer and can go eat a bag of dicks and die.
Anonymous
6/19/2025, 1:27:04 AM No.95901893
>>95901862
It's funny because I'm kind of not, when I sensed I was becoming le whale I sold a lot of stuff and I haven't played a GW game since 1999. I don't have a single gw mini in my collection. But when I was a kid those games and a number of the board games and free games that came with White Dwarf like Bugman's Brawl were the tits. I think we had the jousting game at one point but being little kids we cut and reposed all our minis lol. My schoolfriemd turned the monopose orc boy into one leaping over a log.

Warhammer nostalgia is powerful and leads to poor decisions so I usually really avoid it lol.
Anonymous
6/19/2025, 1:27:59 AM No.95901901
>>95901862
no he's just an old man.
>>95901847
>And epic 40k
i could really use some of those lucious warhounds from FW.
and fuck it give me a set of plastic orks too.
i miss epic so fucking much man.
Replies: >>95901961
Anonymous
6/19/2025, 1:28:06 AM No.95901904
>>95901812
I don't know
Anonymous
6/19/2025, 1:36:08 AM No.95901961
>>95901901
I don't know why I was such a dumb cunt kid because when I spoke to Americans about this they were like "yeah we couldn't afford all that stuff either so we just played 40k using epic." It was at this moment I was like damn I miss painting them Alaitoc Guardians. These days I'm more kings of war, stargrave and napoleonics
Anonymous
6/19/2025, 1:45:20 AM No.95902025
>>95901645
I don't really care about aos but I don't get this narrative that gw, the company that was willing to axe it's original setting and game system, which for many (if not most) of the employees at the time was probably also their introduction to the setting, because it was selling like shit. But this same company is apparently propping up age of sigmar like crazy, "cooking the books" and thereby probably exposing them to several lawsuits, peddling a supposedly unsucesful product which I don't think anyone in the upper echelons is personally attached to like you could say for the original setting. Maybe if the guy that originally came up with the thing people would have a point, but he left gw years ago.

GW is somehow both an absolutely ruthless company that will axe beloved settings if they don't meet profit quota, but will also supports totally commercial (let's be honest here) products for close to a decade despite it being a 'flop'.
It just doesn't add up. The simplest outcome is that sigmar sells, at least enough to keep it around and justify roughly the same amount of supports it's getting. Anything else is cope.
Replies: >>95903415 >>95945988
Anonymous
6/19/2025, 3:19:37 AM No.95902625
>>95901870
this feels mostly true, and desu they deserve to lose the sales after the shit show index and tomes have been. This edition is so devoid of creativity and doesn't even resemble a war game. Sucks to see what the game has become but I'm not going to defend it if it's actually shit. Its bad enough most local communities have collapsed.
Anonymous
6/19/2025, 6:44:59 AM No.95903415
>>95902025
Ofc it sells. GWs margin for plastic products is immense, they do not need to sell out to be profitable if they cost pennies to make and are sold for 150+. One sold box nets them more than they loose if they literally throw away 50 unsold boxes.
Of course, in an ideal world there would be no overproduction, but it's not as much of a big deal as people always claim it to be. This also should make you think about how bad Fantasy was selling.
The bigger issue is rather that while they made those excess skaventide boxes, they could have made something else.. something that actually sold out because they made not enough of it, like most Kill Team boxes.
Replies: >>95903440 >>95904147
Anonymous
6/19/2025, 6:51:34 AM No.95903440
>>95903415
Rumor is that they underproduce 40k stuff on purpose sometimes because it looks good for share holders. I mean, the 40k battle forces, and the space wolf box are still in circulation in Canada. Imagine that, fucking space marine combo boxes not being sold out. It’s nearly unheard of.
Replies: >>95904217
Anonymous
6/19/2025, 7:01:32 AM No.95903481
>>95899980
They sell more Ferraris than Corollas across the world as I can buy a Corolla from a dealership and a Ferrari is always sold out
Anonymous
6/19/2025, 7:03:34 AM No.95903490
1743179666561397
1743179666561397
md5: d02958937c4429434a6ec593452cc109🔍
Now that TOW has been confirmed as an unmitigated sales flop and disaster, how long until GW officially kills it off?
Replies: >>95903591 >>95903781 >>95904594 >>95905589 >>95905999 >>95942588
Anonymous
6/19/2025, 7:23:08 AM No.95903530
>>95898776 (OP)
only another year before we get another wave of these spam threads from understimulated attention starved faggots when GW either undercaters demand for the new 40k starter or produces enough boxes they're actually useful as a starter set
Anonymous
6/19/2025, 7:51:28 AM No.95903591
>>95903490
Where are these numbers even from?
Replies: >>95903595 >>95913059
Anonymous
6/19/2025, 7:52:33 AM No.95903595
>>95903591
Sales from independent stores.
Replies: >>95903707
Anonymous
6/19/2025, 8:28:55 AM No.95903707
>>95903595
What stores and where are they located?
Replies: >>95903716
Anonymous
6/19/2025, 8:31:18 AM No.95903716
>>95903707
That's US figures, most LGS are on there
Replies: >>95903940
Anonymous
6/19/2025, 8:48:16 AM No.95903781
>>95903490
>losing to the rotting corpse of warmachine
Shamefur dispray.
Anonymous
6/19/2025, 9:39:46 AM No.95903940
>>95903716
Incomplete US numbers mean pretty little tho. Old World probably sells way better in the UK and EU, while crap like bones and nolzurs would not even show up in any lists there.
Anonymous
6/19/2025, 9:50:31 AM No.95903974
>>95898776 (OP)
>Stormcast Eternals are fucking soulless but somehow the poster boy for AOS
Should've been Cities of Sigmar
>Dumb down armies and warscrolls to try to get more people in it, only to fail and lose veteran players too
I dont know how they manage to make the worst decisions everytime
Replies: >>95905534
Anonymous
6/19/2025, 9:59:13 AM No.95904005
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>>95898776 (OP)
>GW employees were told to destroy all of the in-store stock
Source?
>they were giving pallets of them away for free at Adepticon
Source?
>Warcry and Necromunda get played more regularly than Age of Sigmar. Legions Imperialis gets played more
Source?
Replies: >>95935455
Anonymous
6/19/2025, 10:40:13 AM No.95904147
>>95903415
I hate AoS but you're self-evidently a stupid child. I would be shocked if you graduated high-school. You think that because there are only pennies worth of plastic in a kit that the kit "costs pennies to make." ie. the conclusion of a simple mind that cannot imagine even a single layer beyond that of raw materials.

CAD designers work for free.
Injection moulding machines received for free.
Factory electricity is free.
Factory labour work for free.
Warehousing is free.
Shipping boxes of shit to NA and mainland EU is free.

GW kits have FAT margins but only a literal retard would assert they cost pennies.
Replies: >>95904821
Anonymous
6/19/2025, 11:00:50 AM No.95904217
71Q2dlHN3XL._AC_UF1000,1000_QL80_
71Q2dlHN3XL._AC_UF1000,1000_QL80_
md5: add1cec8487c43053b961b84f76bc167🔍
>>95903440
>Imagine that, fucking space marine combo boxes not being sold out. It’s nearly unheard of.
Schizo much? I could still find Imperial Fists and Raven Guard boxes in many European stores just 2-3 months ago.
Anonymous
6/19/2025, 12:14:12 PM No.95904460
ÀoS 4th was and is moderately successful.
Significantly better than 3rd.
Roughly on par with 2nd and comfortably behind the peak kino of 1st edition with generals handbook
Replies: >>95904498 >>95905576
Anonymous
6/19/2025, 12:22:51 PM No.95904498
generals kinobook
generals kinobook
md5: dbdb69e6b8e7c77dc69e928ec5ec2b42🔍
>>95904460
>comfortably behind the peak kino of 1st edition with generals handbook
Facts. Second edition was the best one in terms of rules quality but the 1st edition was simply charming.
Replies: >>95904535 >>95904543 >>95905576 >>95911200
Anonymous
6/19/2025, 12:33:59 PM No.95904535
>>95904498
Remember what they took from you
Replies: >>95911200
Anonymous
6/19/2025, 12:36:40 PM No.95904543
>>95904498
Generals handbook through to end of malign portents was the golden age that will be posted about in underwater basket weaving forums in ten years similar to 40k 3rd ed
Replies: >>95911200
Anonymous
6/19/2025, 12:51:09 PM No.95904594
>>95903490
>Warmachine on the list
Goddamn, I knew they had a bit of a resurgence when Steamforged picked it up and that they've been getting new models, but I didn't know they actually were doing well. That's nice to see.
Anonymous
6/19/2025, 12:58:09 PM No.95904616
IMG_8520
IMG_8520
md5: 8a99ce2ca2c11b00bf83d57b1595e939🔍
If shareholders knew how bad AOS actually moves, they would sue the damn company. I truthfully don't know how GW gets away with it. If I had to guess, 40k and AOS are reported under the same umbrella. Even then, the greater demons are basically carrying all of the water for AOS sales, all to be put next to space marines and played in a 40k. The annual report comes out in July. If they say "decline in AOS sales", they actually mean they have fallen off the cliff completely.

I know it's bad because even the higher ups are talking about promoting AOS more. Someone I know who works for GW was having a conversation with a higher up over expanding skirmish game selection and they were told to try to promote AOS more instead, despite Kill Team and Necromunda driving about 10 - 15 times more sales than than any AOS product. Even the head of NA told the whole company to their faces that Skaventide flopped and tried to explain why.

Why TF would they spend like 10 million dollars investing into The Old World in this year alone if AOS was doing gangbusters? AOS is doing so bad that they are probably, as we post here, working on converting the inevitable chaos dwarfs into The Old World despite them originally being planned for AOS (as hinted in the new core book).

Fantasy in general has kind of fallen out of pop culture. Even DND and LOTR are struggling to keep fans while sci-fi brands just keep getting more and more popular. Pic somewhat related.
Replies: >>95904777 >>95905390 >>95905534
Anonymous
6/19/2025, 1:46:10 PM No.95904777
>>95904616
If AoS was doing that badly it would be cancelled like Fantasy was.
Dominion and Vermintide sold more than any Fantasy box, they can't lie about that shit when they're a publicly listed company. They produced too many hence never sold out but they still outsold previous entries or Fantasy stuff.

I can guarantee the will keep AoS rollinf as it's still profitable. Not as profitable as 40k, but far beyond what Fantasy ever accomplished
Replies: >>95911258
Anonymous
6/19/2025, 1:50:40 PM No.95904797
Hnn.
Anonymous
6/19/2025, 1:52:38 PM No.95904807
Until I see actual sales numbers from an independent source, I accept neither rumors of it's failure (especially from 4chan) nor assertions of it's success.
It's all navel gazing and postulating.
Anonymous
6/19/2025, 1:56:23 PM No.95904821
>>95904147
You are the retard here Anon.
It's clear that they already spend all this money on Skaventide. And with their huge margins they already made profits on it, you can be sure about that.
And from that point onwards, it's just bonus money for them, but if they do not sell everything then it's not a big deal no matter what you might think.
Did you really think they need to sell literally their entire product stock to break even? And if something is left in the stores, it means a minus for them? (And let's ignore the fact here that any LGS already gave GW their money anyway).
Anonymous
6/19/2025, 3:32:38 PM No.95905273
ITT: whfb grogs still on the copium after all these years + zoomers larping there as.
Glorious, never change you miserable bastards, you're a cornerstone of tg.
Replies: >>95905471
Anonymous
6/19/2025, 3:57:33 PM No.95905390
>>95904616
>Why TF would they spend like 10 million dollars
That’s the neat thing about old world. It doesn’t really cost them a thing. They’re just reusing old molds that already paid themselves off. Why else do you think none of the old factions haven’t got anything besides a pity hero.
Replies: >>95905471
Anonymous
6/19/2025, 4:09:35 PM No.95905471
>>95905390
Bro, there are so many new sculpts, all of which cost a lot of money to make. Cathay, by itself, is where I got that 10 million dollars estimate. Design + mold making + mass production + getting it to vendors is pricey.

>>95905273
It's kind of the opposite. I was really hyped to go into fourth, painted up a bunch of gits and then the game lost a bunch of steam; right when they started locking the rules behind paywalls. At this point, I just don't want to buy the endless spells or paint them, so I just don't play. I still love my gits, but I'm probably going to put them on square bases so I can hang out with some of my old timer customers on my days off. Age of Sigmar has fantastic models, they just flopped it with the rules and endless spells and overall increased lateral complexity. I have never ever played Fantasy and played Total War for like 2 hours. It is a new game for me.
Anonymous
6/19/2025, 4:19:11 PM No.95905534
>>95903974
>the launch faction should be X army!

this is the weirdest argument I see pop up all the time. GW has decades of data and has actually done different pairings for AoS & Underworlds. If one faction was actually a consistently better seller, why wouldn't they use it?

Like I swear there was one mother fucker who spammed this all the time that skaven would be a better poster boy or is more popular than stormcast but I mean here's this thread?

It's really hard for some people to accept that the vanilla flavor for the majority is power fantasies that resemble them. Might not appeal to you but that's the way it is.

>>95904616
market dominance is kinda hard to reclaim once lost and market saturation can be a thing if they just keep doubling down on space marines or whatever.
Replies: >>95906316
Anonymous
6/19/2025, 4:25:33 PM No.95905576
>>95904498
>>95904460
I hated how unbalanced second edition felt. I played for a couple months when it launched and some factions would utterly annihilate me every game. Haven't played aos since.
Anonymous
6/19/2025, 4:28:45 PM No.95905589
>>95903490
Do this day I still don’t understand why Battletech is always number 2 right after 40K. Like I get that it’s somewhat popular amongst grogs but it’s prebuilt miniatures sold in boxes of 3-5 a piece. Do Battletech fans just buy 20 boxes of the same prebuilt minis every time something new comes out or what?
Replies: >>95905619 >>95905884 >>95906119 >>95913070 >>95913130 >>95940801
Anonymous
6/19/2025, 4:32:52 PM No.95905613
>>95898776 (OP)
4E is just so much worse than 3E it’s hard to get people on board with it. Unless you really really want Slimcast and/or rats there’s no reason to buy this box and even passing that hurdle, you then have to play 4E which is dogshit

The big question is will 5E manage to right the ship rules wise and what army will they pair with the next wave of Stormcast bloat?
Anonymous
6/19/2025, 4:34:10 PM No.95905619
>>95905589
It helps that the minis cost like $20. Granted they look like China shit.
Replies: >>95905884
Anonymous
6/19/2025, 5:25:05 PM No.95905884
>>95905589
>>95905619
That's why those charts are just crap, most stores in Europe do not even carry Battletech, let alone some other or those things.
Anonymous
6/19/2025, 5:35:09 PM No.95905946
>>95900241
Custodes are screwed but being honest, skitarii are the best part of admech, I love most of the 40k stuff over heresy, though I'd love to run Thallaxs in 40k and gw is not ever going to let that happen at this rate
Anonymous
6/19/2025, 5:42:39 PM No.95905999
>>95903490
TOW uses models whose molds have long since recovered their cost, it requires only the occasional specialist model release, and it has a small but consistent fan base. It's not a huge product mover, but it doesn't need to be one
Replies: >>95906162
Anonymous
6/19/2025, 5:58:21 PM No.95906119
>>95905589
>Do Battletech fans just buy 20 boxes of the same prebuilt minis

On the contrary, most people I know buy 1 or maybe 2 if it's really really good, but most boxes have something that fits the majority of players.

What defines good here is more often than not what mechs do you like, you need to remember most mechs (specially the older ones) are available in some way or another to most factions, it's the variants that change and Battletech is not a WYSIWYG game.

So a new box gets announced and 1 mech is stereotypical to one of my factions, 2 or 3 fit and the remaining 1 I don't care about but I can trade them for other mechs I do care about with the other guys in the group.
Anonymous
6/19/2025, 6:04:37 PM No.95906162
>>95905999
He says, as Cathay preorders go up
Replies: >>95906173 >>95907174
Anonymous
6/19/2025, 6:07:06 PM No.95906173
>>95906162
Still less of a novelty than what Horus heresy did back in 2nd edition
Anonymous
6/19/2025, 6:07:09 PM No.95906174
1743284263784960
1743284263784960
md5: ea9937a1461efac8290a855741ec345e🔍
>>95898776 (OP)
I tried to get into it after spending 2 years with 40k and many good friends at LGS were excited about Skaventide but the problems I encountered.

>People who do play, only play Spearhead.
>Could not find one person to play a regular game with.
>Spearhead is fun but not great for the long run.
>Most of the armies are made up of characters, not units.
>The people who do buy, are hobby only or proxy/kit-bash users.
>Many armies still use very old models from Fantasy.
>Many characters are just from Fantasy.
>High chance that armies can be squatted at any moment.
>I like ogres (no i'm not using the retarded name) so the above worries me.
>GW has shown many attempts to keep AoS separate from other franchises at all costs.
>Sigmarines
>Naming scheme

Don't get me started on the lore that mostly takes place in the plane of fire and furries.
Anonymous
6/19/2025, 6:12:19 PM No.95906213
>>95898776 (OP)
DESU its because i think the wargaming fad is dying among normies
Wargaming got insanly popular over a very short time due to games like vermintide, total warhammer, space marine, and it was all the rage. Stores became a fucking revolving door of new players.

I think that revolving door is starting to slow down.
Anonymous
6/19/2025, 6:25:01 PM No.95906316
>>95905534
Well generally humans are the starter/vanilla army for most of the tabletop and video games and CoS is the most human of them all.
Honestly the lack of personality for SCE is worse than space marines.
Anonymous
6/19/2025, 8:29:09 PM No.95907174
>>95906162
I'm not following it too closely, but how many sprues is that? 10 unique ones? 15?
It's really not that much of an expense for GW, and they are cross funding it with stuff like the beastmen last week, and the made to order beastmen characters, whose molds were made pre 2015, and all those cost them is machine time.
Old World might not outsell the other games, but it's just extra money from molds they already had for the most part.
Anonymous
6/20/2025, 8:39:56 AM No.95911200
jaime-martinez-paladin-retributor-presentacion
jaime-martinez-paladin-retributor-presentacion
md5: 561b6fd914a3ebb4d03b654c91952ffc🔍
>>95904498
>>95904543
>>95904535
What era of AoS do you think is worthy of a battle bible? The very end of the 1st edition? The complete 2nd edition? I feel like I prefer the 2nd edition in terms of rules design, the imbalance was introduced with overpowered battletomes but the core rules were great.
Anonymous
6/20/2025, 8:41:49 AM No.95911203
OP is the polish janny btw
Replies: >>95911234 >>95912493
Anonymous
6/20/2025, 8:53:18 AM No.95911234
>>95911203
It still cracks me up that the Polish janny theory turned out to be true when 4chan went down.
Replies: >>95911294
Anonymous
6/20/2025, 9:01:43 AM No.95911258
>>95904777
>Not as profitable as 40k, but far beyond what Fantasy ever accomplished
lmao you're fucking delusional
Replies: >>95911263 >>95912999
Anonymous
6/20/2025, 9:03:21 AM No.95911263
>>95911258
Hi new friend.
Anonymous
6/20/2025, 9:14:02 AM No.95911294
1604571512917
1604571512917
md5: 9ceffa406a8c1bb89f130f8a81ad6108🔍
>>95911234
We can now call OP a kurva and it's appropriate
Anonymous
6/20/2025, 2:53:34 PM No.95912493
>>95911203
Why are Poles, and slavs in general, so fucking disgusting?
Anonymous
6/20/2025, 4:16:09 PM No.95912999
>>95911258
People are delusional about AOS at this point because third was selling decently and then fourth fell off the cliff. People literally don't believe GW employees; they believe anonymous photos online instead. AOS is in danger. They have stopped sending out a lot of the new components and spearheads to official GW stores because it isn't worth the freight. It's better to keep them in Tennessee compared to sending them to stores to get dumpstered at this point.

For those who don't know, GW tells their own stores to known loss and dispose stuff all of the time. Most of the time, AOS stuff just goes in the dumpster after not selling. The fiscal year ended, changes were made, and GW, through their actions has basically told its own stores that AOS is not selling at all.

Everything for the 40k launces shows up, but they just kind of gave up on AOS after the complete, total, multi million dollar flop of Gitz then Soulblight Gravelords. The new Lord of the Rings edition kits and books outsells Age of Sigmar currently and by a wide margin at that. GW could switch all of AOS to online only and every store and vendor would be thankful to have more space for the stuff that actually does sell.
Replies: >>95946961
Anonymous
6/20/2025, 4:25:24 PM No.95913059
>>95903591
It's ICv2. It's a survey of independent retailers in north America. What its indicative of is what it is popular for those stores to stock and sell. So you'll see battletech up there but its barely played in Europe.
Replies: >>95925865
Anonymous
6/20/2025, 4:28:12 PM No.95913070
>>95905589
5 mechs (all the mechs you need to play a game) cost $35. Game is low barrier to entry, takes up very little shelf space and miniatures are pre-built. It's a 10/10 retail product.
Replies: >>95919478
Anonymous
6/20/2025, 4:38:42 PM No.95913130
>>95905589
Don't forget about the blind boxes anon, those things consistently sell out fast at my LGS. Big thing is it's really damn easy to get new people in, and it was having a resurgence which means more people seeing others play it and seeing the low barrier of entry.
Anonymous
6/21/2025, 11:38:43 AM No.95919478
>>95913070
Does not sound that good, because if 35 is all a player will spend, what are you selling next to him?
Replies: >>95940486
Anonymous
6/21/2025, 11:45:41 AM No.95919491
>GW don't produce enough and customers get fucked by scalpers
GW is incompetent!
>GW produce enough and you can still buy the boxes
kek flop of the century!
Replies: >>95947126
Anonymous
6/21/2025, 2:24:26 PM No.95920122
>>95899980
It is on sale for 50% off quite often around here. Just waiting for it to drop to 66% before I pull the trigger on them
Anonymous
6/22/2025, 5:35:35 AM No.95925865
>>95913059
No offense but as far as sales go Europe just doesn't matter that much compared to NA. The American consumer market is several times bigger.
Replies: >>95928523
Anonymous
6/22/2025, 5:37:01 PM No.95928523
>>95925865
The European market is still bigger. It's in the fucking investor reports you dumb yank. But I suppose you're all illiterate twats who only understand ticktock news.
Anonymous
6/22/2025, 6:49:20 PM No.95928902
>>95899068
Always liked the look of Skaven jezzails.
Anonymous
6/22/2025, 7:29:46 PM No.95929227
Something I read years back and often think about: Nintendo, for example, makes many games for their consoles. But only very few of those games are actually profitable. The majority of the games are developed and sold at a net loss. However, all those games are still necessary for the console's ecosystem to function properly. All those smaller games still have their fans, and if the big and profitable games were the only ones available then the console would appear much less interesting and sell less.

It's probably the same with GW. I think most of the boxed sets never make any profit, but they need to exist. If Space Marines were the only thing that GW sold then Space Marines would be less interesting and ultimately sell less.
Replies: >>95929257
Anonymous
6/22/2025, 7:33:26 PM No.95929257
>>95929227
They could realistically scrap all of AOS and they wouldn't realistically lose much money at all. They are keeping them around for the market share, but is fantasy popular enough to have a full sized wargame like this? Referring to fantasy not Fantasy here because Total War is infinite advertising for that game. Do people outside of DnD even care about magic outside of a spaceship and laser guns sci fi setting?
Replies: >>95929275 >>95929295 >>95942638
Anonymous
6/22/2025, 7:34:54 PM No.95929275
>>95929257
Total war is reaching the end of its life cycle you /v/ermin. Even that has been entirely fatigued.
Anonymous
6/22/2025, 7:37:01 PM No.95929295
>>95929257
Lose market share to whom? Mantic?
Anonymous
6/22/2025, 7:43:43 PM No.95929344
Why are there still people trying to make big deals over boxes not selling out
Replies: >>95929501
Anonymous
6/22/2025, 8:06:52 PM No.95929501
>>95929344

the desperate cope of the forever buttmad that powers the entire site.
Anonymous
6/23/2025, 4:03:22 PM No.95935334
>>95900153
GW employees have instructed me to buy horus heresy models for 40k which is funny
Replies: >>95935405
Anonymous
6/23/2025, 4:13:58 PM No.95935405
>>95935334
They're right, Horus models look way better than primarisshit. Would not be surprised if this is/becomes the popular way of buying marines
Replies: >>95935409
Anonymous
6/23/2025, 4:14:40 PM No.95935409
>>95935405
not until they release a nuscale mk7 kit with special weapons and heavy weapons (never)
Replies: >>95940082
Anonymous
6/23/2025, 4:19:07 PM No.95935430
>>95898776 (OP)
>AOS4
Didn't second ed just come out?
Anonymous
6/23/2025, 4:23:32 PM No.95935455
>>95904005
Recall that back in the day when GW turn from metal to resin. They destroyed their stock of metal models rather than sell them at a cost or discount.
So destroying their stock for other things would not be surprising.
Anonymous
6/24/2025, 2:37:13 AM No.95940082
>>95935409
I think they will eventually, canonically the Mk.VII armour and a lot of the other "modern" loyalist Marine gear entered service right at the end of the Heresy and first saw action during the fighting on Terra. Once the Horus Heresy mines are thoroughly depleted GW could also slide neatly into the Scouring, which could potentially mean a complete refresh of the firstborn range.
Anonymous
6/24/2025, 3:51:07 AM No.95940486
>>95919478
When he finds out that the box set in question doesn't really make the lance he wants he has to buy another box set of 5 to get the 1 mech he wants be sure they aren't sold separately.
Anonymous
6/24/2025, 4:23:12 AM No.95940646
>>95898776 (OP)
Pretty sure the skaventide we see being sold right now are reprints. They were out of stock a few months ago. Not so limited after all.
Anonymous
6/24/2025, 4:27:01 AM No.95940667
>>95898776 (OP)

>I dont like AOS/I dont like this edition of AOS, so the game flopped and is dead, because i say so >:(

Keep sucking your own dick, maybe that will fix you.
Replies: >>95943897
Anonymous
6/24/2025, 4:54:10 AM No.95940801
>>95905589
At least in the US, Battletech probably has the largest reach out of any non-GW war game simply because their parternship with Barnes & Noble. You can go to their board game isle, see a starter box for sub $100 and find some lance boxes, some even exclusive to B&N, for like $30. GW can't even do that, since they'd rather sell those overpriced board game boxed sets aimed at no one.
Replies: >>95946203
Anonymous
6/24/2025, 2:56:57 PM No.95942588
>>95903490
>shitty dead game of thrones game is ahead of TOW and Warhammer30k
Wow they're truly dead. 99% of the third party websites already quit the game of thrones game and had "buy this stuff half price before we never sell it again" type clearance sales.
Though most 3rd party stores aren't willingly stocking any horus heresy or old world boxes, particularly never any forgeworld resin which is 2/3rds of heresy's range, and the few that remain for TOW are on discount clearance, so I guess it's understandable.
Anonymous
6/24/2025, 3:11:09 PM No.95942638
>>95929257
Total War WAS infinite advertising, until britain became so woke liberal that they hired all DEI employees and lost the only employees who knew how to program a video game. That's why TWW3 has been broken for the last 3 years and no total war will ever be popular post-TWW2.

DEI-assembly is so bad now that they have to give away their games like Troy and Pharaoh for free because who would pay for complete garbage?
Anonymous
6/24/2025, 3:51:07 PM No.95942774
IMG_9114
IMG_9114
md5: ce51c08159ab8f631b67a38c8af4656a🔍
here's some more proof that GW is willing to make a product that 90% of them will end up in the bin. Some people buy AOS, but absolutely no one buys these. No one on planet earth has bought embergard or played the new edition of underworlds. Got sent an entire organized play kit for it and that bitch got tossed in the bin too, trophy, tokens, and all because literally no one plays underworlds.
Replies: >>95943927 >>95945436
Anonymous
6/24/2025, 7:08:55 PM No.95943897
>>95940667
i don't think it's a unpopular take, nta but all my friends (and I) used to be hardcore aos and zero of them are picking up the new ghb or have been actively playing the last few months.

The LGS scene for 100 mile radius collapsed as well. Doesn't look like the big state year event is going to pull as many numbers as last year as well.

Personally I believe the game is doing *okay* with spearhead bringing in new players (don't believe they're going to the full game) but anyone not interested in that or vet players of 3e have quit at this point. Even in the AoS thread here, nobody mentions playing or their impressions of the new GHB, even though it just came out last week.
Anonymous
6/24/2025, 7:13:29 PM No.95943927
>>95942774
well yeah, the models themselves are pretty damn good, UW consistently puts out some of the best GW models. I know lots of people that buy the boxes just for the models.

I play UW myself with a group of friends and it's a shame it's not more popular. It's actually fun, though I would have liked to see them put out some more custom rules for older bands every quarter.
Anonymous
6/24/2025, 11:01:31 PM No.95945436
>>95942774
annoyingly they still haven't reboxed that skaven gang separately, I'd buy them for the sculpts but I do not give a fuck about underworlds ermagerd
Anonymous
6/25/2025, 12:18:28 AM No.95945931
>>95898776 (OP)
aos sells well GW just overstocks the starters to 40k levels even though its not as popular but the games still profitable, it piggybacks off of 40k for advertising and exposure and anywhere that sells 40k sells AOS, only other non historical miniature games Ive ever seen come close to being as popular as GW games are battletech and infinity but neither of those are fantasy or bigger than skirmish sized so they dont compete with AOS as much.
Anonymous
6/25/2025, 12:26:38 AM No.95945968
>>95901870
its what happens when you rape the fun out of the core rules
>no relics
>very little magic or spells
>no hero or monster abilities
>very little command point abilites
>lack of magic and command abilities means little room for unique strategies and combis
Anonymous
6/25/2025, 12:30:10 AM No.95945988
>>95902025

Remember, getting rid of OW was not inherently about profitability. The CEO at the time hated the game, and getting rid of it was his way of shitting on the old guard and asserting dominance. Remember, he tried to End Times 40k too with the Primaris thing. There's a new CEO now, but the sociopathy of corporate culture means they will spend money just to assert dominance or shit on what had gone before.
Replies: >>95946011
Anonymous
6/25/2025, 12:34:12 AM No.95946011
>>95945988
Now this is a schizo post
Replies: >>95946125 >>95946149
Anonymous
6/25/2025, 12:55:42 AM No.95946125
>>95946011

He just thought minis looked better on round bases. That was it. He wanted to destroy WHF for that reason.
Replies: >>95946137
Anonymous
6/25/2025, 12:57:26 AM No.95946137
>>95946125
Well they do, but I really doubt that.
Anonymous
6/25/2025, 12:58:34 AM No.95946149
>>95946011
there is no evidence for this specifically afaik but this kind of shit happens all the time inside corprorations
Anonymous
6/25/2025, 12:59:45 AM No.95946155
>>95898776 (OP)
Its age of shitmar for a reason.
Anonymous
6/25/2025, 1:06:32 AM No.95946203
>>95940801
GWs choice of big box retail partner is also weird. Target is not exactly swimming with nerds or people buying collectibles, they should try Best Buy or something they're full of Lego and MtG these days.
Replies: >>95946912
Anonymous
6/25/2025, 1:30:54 AM No.95946323
Anyone who plays age of shitmar has bad taste and a low iq. Or you are a child. Only two options. If you are a grown man you should just kill yoursel.
Anonymous
6/25/2025, 3:15:02 AM No.95946912
>>95946203
Wait... GW sells at target in the US?

I have never seen them outside of their own store or hobby stores here in Canada.
Although the other day I was thinking thay it'd be cool to see a starter set of some kind at Costco.
Anonymous
6/25/2025, 3:24:27 AM No.95946961
>>95912999
This isn't true. I lived near a store and I literally lurked the dumpster and waited and my store never threw out any stock. I don't know what they did with it or where it went but it didn't end up in the trash. I assume they either sold it online as NOS "secondhand" or they shipped it to another store to sell.
Anonymous
6/25/2025, 3:54:06 AM No.95947098
Somebody who knows what they're talking about here;
GW stores don't just dump shit in a dumpster. They know about dumpster divers. If something comes down from management saying to scrap a product, the store calls in local clean-up crews to take and dispose of the boxes properly. We're talking straight to landfills and crushed.
Source; I have a GW store nearby that underwent a situation in which every box not wrapped in the usual plastic was deemed unfit to sell and thus had to be scrapped. Several people (including me) reached out with some interest about it, but even weeks before the store was able to re-open everyone was turned down since the product was already scrapped and crushed.
Anonymous
6/25/2025, 4:03:25 AM No.95947126
>>95919491
If age of shitmar was worth a crap scalpers would be all over it.

You see how crap it as no one wants to buy it.