>>105647487That was Jobs. But at the same time Jobs (marketer that he was) also understood the assignment: You make shit that is good and flashy enough for folks to WANT to buy it.
Cook's Apple? No flash. And the "flash"es they do do (the VR/AR Goggles) aren't practical/useful. So, not good.
They haven't done a "revolution"ary thing since Jobs died. At this point, Apple should just let folks install OS X (or whatever the hell they're calling it now with their updated version naming schemes) on Hackentoshes and be done with it. Clearly, they aren't doing hardware improvements anymore, so let folks install their OSes and be done with it.