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Low-income women can afford makeup through various strategies, including:
1. Focusing on Budget-Friendly Options:
Drugstore Brands: Opting for affordable and quality drugstore brands like Maybelline, L'Oréal, NYX, e.l.f. Cosmetics, and Wet n Wild is a popular approach.
Selective Splurging: Some women might choose to buy only essential or frequently used items from higher-end brands while saving on less crucial products.
2. Smart Shopping and Deals:
Sales and Promotions: Taking advantage of seasonal sales, clearance sections, and retailer-specific promotions is crucial for saving money on makeup essentials.
Coupons and Reward Programs: Utilizing coupons and loyalty rewards programs offered by retailers like Ulta can further reduce costs. Some programs even offer free birthday gifts and premium samples.
Discontinued Products: Websites like BuyMeBeauty specialize in offering discontinued makeup at discounted prices.
Discounted Makeup Online: Exploring online retailers like Amazon, Gilt, and Nordstrom Rack can provide access to discounted makeup products.
3. Seeking Donations and Freebies:
Charitable Organizations: Organizations like Project Beauty Share and Beauty Banks distribute hygiene and beauty products, including makeup, to women and families facing poverty, abuse, and addiction. Project Beauty Share focuses on providing dignity and hope by offering these essential items.
Local Resources: Checking with local food banks, women's shelters, teen outreach programs, or sex worker outreach programs might yield information about makeup donation programs or spa nights where women can receive makeovers or mini makeup kits.
Department Store Samples: Requesting free samples at department store beauty counters allows women to try products before purchasing.
Online Review Services: Platforms like Influenster, Crowdtap, and PinchMe may randomly select individuals to receive free makeup samples and new releases.
