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Excerpt from The Medium and the Messenger:
In 1967 he became caught up in the fad for speed-reading and took an Evelyn Wood Reading Dynamics course. (His son Eric became an instructor in the Evelyn Wood program.) McLuhan thought that speed-reading was suited to grasping the essence of printed works. It revealed patterns, not data, he insisted. Occasionally he astonished colleagues with claims that he could read 1,500 words a minute or go through Milton's Paradise Lost in five minutes. In a more candid frame of mind, he later confessed to a friend that, although he took speed-reading seriously when he first attempted it, in the end he found it useful mainly for reading junk mail.