>>126925933
precisely
>>126925934
music show wins matter because the news always publishes which group won, giving a boost that helps them with the general public
not that relevant for groups who are widely known and have big, established fanbases, but it helps other groups get a boost
if you check Korean communities, there are many people who didn't know fromis was still active but who now will listen to their new song, for ex
another effect of music shows is increasing the self esteem of idols who win, and in turn they work harder
they don't matter that much, but they do matter for some groups