>>128134786 (OP)
>>128134817
not that it's always like that but sometimes the charm is all kind of different stuff frankensteined together with the catchiness and "pop"-ness of it all turned to the max even at the cost of emotional depth or whatever, this is what some western producer working on kpop had to say
>In any kind of music that you do, you have to aim for the strongest hook that you can, but what’s good with K-pop especially is that the songs can almost only have hooks. The verse can be a hook, and then the pre-chorus can be a hook, and then you can have the chorus that’s the hook as well!
>I think this is something a little bit more specific to K-pop. In the European market, you can get away with that if you’re making dance music, but people there do tend to be a lot more song-based. You have to hear a verse, then you have to hear a pre-chorus, then you get the chorus, you know? It’s a slower build-up. The songs are crafted in a different way.
>With K-pop, it’s much more, “Whatever goes.” You can be really creative. For a producer or a songwriter, you can just really let go. You don’t have to think about structure too much. You can try to invent something new. Every producer would like to come up with a sound that’s not been done before, and I think K-pop allows for that to be experimented with.
gee or oh! by snsd might be the prototypic example of the catchy stuff tumbling over even more catchy stuff kpop style
