Anonymous
ID: 1Gw2SAt2
7/18/2025, 5:41:38 PM No.510726993
AI equipped army of jeets is coming.
Perplexity is executing a classic Silicon Valley playbook for user growth: India. The U.S. startup has partnered with Indian telecoms giant Bharti Airtel to give its premium Perplexity Pro service to 360 million customers for free for an entire year in what is the largest distribution deal of its kind globally.
This is no watered-down trial. The offer provides the full version of Perplexity Pro, a service that normally costs nearly $200 a year and gives users access to powerful AI models like GPT-4.1 and Claude Sonnet and Opus 4. The strategy specifically targets Airtel’s paying subscribers, one of India’s largest groups of commercially valuable internet users, in a market projected to surpass 900 million users in 2025.
The move underscores India’s position as the last great growth market for global tech giants. In the past 15 years, firms like Amazon, Google, and Meta, alongside venture capitalists and private equity, have poured more than $200 billion into the country, all chasing its vast pool of users and the businesses serving this population.
https://indiadispatch.com/p/perplexity-pro-airtel-free-india
Perplexity is executing a classic Silicon Valley playbook for user growth: India. The U.S. startup has partnered with Indian telecoms giant Bharti Airtel to give its premium Perplexity Pro service to 360 million customers for free for an entire year in what is the largest distribution deal of its kind globally.
This is no watered-down trial. The offer provides the full version of Perplexity Pro, a service that normally costs nearly $200 a year and gives users access to powerful AI models like GPT-4.1 and Claude Sonnet and Opus 4. The strategy specifically targets Airtel’s paying subscribers, one of India’s largest groups of commercially valuable internet users, in a market projected to surpass 900 million users in 2025.
The move underscores India’s position as the last great growth market for global tech giants. In the past 15 years, firms like Amazon, Google, and Meta, alongside venture capitalists and private equity, have poured more than $200 billion into the country, all chasing its vast pool of users and the businesses serving this population.
https://indiadispatch.com/p/perplexity-pro-airtel-free-india
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