Bare in mind, the hijacking of hype. The manufacturing of it, ideas and excitement floating about, and then what happens when the anticipated day, when the people are met with a surprise, an unforseen request made of them, forcing upon them a dilemma, accompanied by temptation. This is emotional alchemy. So I don't know what will happen, I don't know if it will happen, I'm just saying the scenario is not in the realm of impossibility or insanity. It's a real technology.