But don't you want to tank performance for similar results that most people won't notice?
Nvidia is such a cancer to gaming.
They introduced ray tracing way too early that it has huge performance hits for minimal visual benefit.
So the games run like shit but it's okay because they also sell you fake frame tech.
The performance hit also is making games with lower resolutions but that's also okay because they also sell upscaling tech too.
Imagine creating huge problems in gaming then selling tech to mitigate the problem you created and spinning it as a features they should want and charging top dollar for it.
An incredible scam that gamers bought hook, line and sinker.