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7/23/2025, 11:05:00 PM
>>23400754
——If it is designed to be removed from Omega's head, will there be technical problems such as adding sound effects or light-emitting mechanisms?
>Nakano: The built-in mechanism is not technically difficult. The reason for making this decision is also considered the safety of the toy. The transformation items used in this are made of a lot of precision parts, and if they are swung like weapons, it would be difficult to meet safety standards. Considering safety, soft parts are needed, and the price will continue to rise as the layers are stacked. Therefore, as a toy, we are advancing it with the premise that "the main feature is the transformation items."
--What about the price? The depreciation of the yen has also had a great impact. It seems that the overall price of toys has been rising in recent years.
>Nakano: Yes. Due to the increase in costs such as material costs and labor costs, product prices have indeed become higher. Considering this situation, Omega's toy development is based on the goal of "providing the lowest price possible without compromising the play value." Blazar's previous transformation items were sold at a price of 5,500 yen (excluding tax), so this time we wanted to lower the price as much as possible. Therefore, we also paid attention to not blindly piling up the functions we wanted, but to determine the characteristics of each item and highlight them.
--What about the linkage item (Omega Meteor)?
>Nakano: While developing the product this time, we also worked hard on the sales method and product planning strategy. With this in mind, we thought it would be better to have linkage items that can be purchased at a low price. We attach great importance to letting players get in touch with linkage items first, so that they can become interested in transformation items. We initially discussed the direction of canceling linkage items, but this time we valued their role as a contact point and finally decided to introduce them.
(3)
——If it is designed to be removed from Omega's head, will there be technical problems such as adding sound effects or light-emitting mechanisms?
>Nakano: The built-in mechanism is not technically difficult. The reason for making this decision is also considered the safety of the toy. The transformation items used in this are made of a lot of precision parts, and if they are swung like weapons, it would be difficult to meet safety standards. Considering safety, soft parts are needed, and the price will continue to rise as the layers are stacked. Therefore, as a toy, we are advancing it with the premise that "the main feature is the transformation items."
--What about the price? The depreciation of the yen has also had a great impact. It seems that the overall price of toys has been rising in recent years.
>Nakano: Yes. Due to the increase in costs such as material costs and labor costs, product prices have indeed become higher. Considering this situation, Omega's toy development is based on the goal of "providing the lowest price possible without compromising the play value." Blazar's previous transformation items were sold at a price of 5,500 yen (excluding tax), so this time we wanted to lower the price as much as possible. Therefore, we also paid attention to not blindly piling up the functions we wanted, but to determine the characteristics of each item and highlight them.
--What about the linkage item (Omega Meteor)?
>Nakano: While developing the product this time, we also worked hard on the sales method and product planning strategy. With this in mind, we thought it would be better to have linkage items that can be purchased at a low price. We attach great importance to letting players get in touch with linkage items first, so that they can become interested in transformation items. We initially discussed the direction of canceling linkage items, but this time we valued their role as a contact point and finally decided to introduce them.
(3)
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