>>149303594
Just being able to get around easier doesn't mean Americans actually will go around. Which is why online shopping has overtaken so many stores, and why I think there should be more of a push to online spaces. It's just much easier on logistics too.
Make comics exclusively for places like Amazon that focus on being cheap and affordable. The DC compact comics are great.
Most people, if they buy physical manga, are buying online. Bookstores to an extent, but almost anyone who's been buying manga for a significant amount of time will find there's a lot of times where bookstores won't have something you're looking for.
When they do sell manga in places like Wal-mart, it's generally either the first volume or the current volume, and only a few popular examples. It's not where people are primarily purchasing manga; they sell them because they already sell so much it's viable to sell there too. But if they had to rely on retail stores they wouldn't be selling anywhere close to what they do.
Ask most people under 20 how they discovered manga, the answer would probably be online.
If I was to target the Wal-mart/newstand market, I'd aim for something like this
>format similar to the Essentials/Showcase black and white books Marvel and DC used to do, reprints of 10-20 issues so it's a big book
>Essentials retailed for about $20, so if you can do half(about 23-50 pages for $10) that's a fairly good deal
>releases every 3-4 months, because monthly turnover in most places is limited.
That's a fairly simple and effective way to do it and would be priced competitively with manga at 200 or so pages for $7