BTW, the Black Clover cuck is NOT going to like this, lmao. It seems like my predictions are coming true after all (again).
>https://chomanga.org/archives/395818
For context:
This post revolves around the announcement of 5 million giveaway items for Infinity Castle, with the "break-even line" stated as 7 billion yen (~$45-50M). But here's the kicker:
>These handouts are NOT cheap to produce or distribute
>Studios and exhibitors only throw this much bonus merch early when they know they need to frontload hard
>They're not doing this because the movie is so popular it sells itself. They're doing this because it won't without help.
And here are some of the comments in the thread:
>"Feels like it’ll need to hit 13 billion yen at least"
Translation: Even hardcore Japanese fans are setting bare-minimum bar expectations around 10-13B yen. That's less than half of Mugen Train.
>"70 billion yen = 5 million admissions"
Translation: They're literally tying ticket handouts to how much it needs to earn to save face.
>"This art stand? Mid."
Translation: Merch being mocked = low perceived value = less incentive for non-hardcore fans to show up.
>"It’ll need to sell out those 5M giveaways in 1-2 weeks"
Aka, this is heavily frontloaded. If it doesn't hit big out the gate, momentum's dead.
>"20-25 billion maybe... 15 is the lowest it should go"
Translation: 15-20 billion yen is where expectations are set, not predictions. These numbers come with pressure. Anything below 200 will be seen as a stumble, especially if Fanastic Four and Jurassic World steals legs.
>"Mugen Train's 40 billion was because of Covid conditions."
Self-awareness from Japanese fans unlike Westoid fans. They know that original boom was a freak phenomenon, not replicable.
>"Just a sheet of paper?"/"Spy x Family only got 4 million bonuses, lol"
Even Japanese otaku understand this is all part of the merch-push hamster wheel, not genuine demand.

BTW, the Black Clover cuck is NOT going to like this, lmao. It seems like my predictions are coming true after all (again).
>https://chomanga.org/archives/395818
For context:
This post revolves around the announcement of 5 million giveaway items for Infinity Castle, with the "break-even line" stated as 7 billion yen (~$45-50M). But here's the kicker:
>These handouts are NOT cheap to produce or distribute
>Studios and exhibitors only throw this much bonus merch early when they know they need to frontload hard
>They're not doing this because the movie is so popular it sells itself. They're doing this because it won't without help.
And here are some of the comments in the thread:
>"Feels like it’ll need to hit 13 billion yen at least"
Translation: Even hardcore Japanese fans are setting bare-minimum bar expectations around 10-13B yen. That's less than half of Mugen Train.
>"70 billion yen = 5 million admissions"
Translation: They're literally tying ticket handouts to how much it needs to earn to save face.
>"This art stand? Mid."
Translation: Merch being mocked = low perceived value = less incentive for non-hardcore fans to show up.
>"It’ll need to sell out those 5M giveaways in 1-2 weeks"
Aka, this is heavily frontloaded. If it doesn't hit big out the gate, momentum's dead.
>"20-25 billion maybe... 15 is the lowest it should go"
Translation: 15-20 billion yen is where expectations are set, not predictions. These numbers come with pressure. Anything below 200 will be seen as a stumble, especially if Fanastic Four and Jurassic World steals legs.
>"Mugen Train's 40 billion was because of Covid conditions."
Self-awareness from Japanese fans unlike Westoid fans. They know that original boom was a freak phenomenon, not replicable.
>"Just a sheet of paper?"/"Spy x Family only got 4 million bonuses, lol"
Even Japanese otaku understand this is all part of the merch-push hamster wheel, not genuine demand.