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6/14/2025, 11:41:05 AM
https://www.motortrend.com/news/toyota-compact-pickup-truck-confirmed
>“Decisions have been made. The question is when we can slot it in. It’s not a matter of ‘if,’ at this point,” Cooper Ericksen, head of planning and strategy for Toyota Motor North America tells MotorTrend. We’ve studied it a lot. We’re dedicated to it. We’re going to figure out how to make it work.”
>It will be unibody construction, using TNGA bits, which underpin virtually all Toyotas, and can use Toyota’s hybrid powertrain system. It will be a true Toyota truck, akin to the larger, body-on-frame Tacoma mid-sizer and the full-size Toyota Tundra.
>Toyota’s data shows it could sell 100,000 to 150,000 compact trucks a year in the U.S. alone to address the appetite for a more affordable entry-level truck.
>“Decisions have been made. The question is when we can slot it in. It’s not a matter of ‘if,’ at this point,” Cooper Ericksen, head of planning and strategy for Toyota Motor North America tells MotorTrend. We’ve studied it a lot. We’re dedicated to it. We’re going to figure out how to make it work.”
>It will be unibody construction, using TNGA bits, which underpin virtually all Toyotas, and can use Toyota’s hybrid powertrain system. It will be a true Toyota truck, akin to the larger, body-on-frame Tacoma mid-sizer and the full-size Toyota Tundra.
>Toyota’s data shows it could sell 100,000 to 150,000 compact trucks a year in the U.S. alone to address the appetite for a more affordable entry-level truck.
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