I've got 600+ hours in it now, it hooked me good
The aesthetic struck right with me and I got a sense of adventure that I don't think I've found in any other similar game. And its pure ASMR when you're cooking something by a fire with the wind howling outside.
Even though I've explored and looted everywhere in my savefile and amassed enough of a hoard to destroy all real concern for survival, I still hop in regularly for another beach-comb, trip to the cannery for repairs or 'holiday' to the Sundered Pass or Ash Canyon cabins