>>542544194
>Remember when Sonic's own social media accounts would routinely dunk on itself?
At the time, it all seemed so simple.
Laugh about the bad games and bad decisions because we're going to lock in and start making better decisions and better games.

But then that never happened, and the decisions got worse and more confusing.

Some will argue Aaron and his tactics helped keep the series relevant during the 'dark era', and that's certainly true - if nothing else, it drove engagemen with the franchise through social media.
The problem is that engagement never translated to the actual product. Because they sucked. So ultimately, it was a collossal failure.

So I completely agree with you.