>>719014726
THIS IS NOT MEANT TO BE A SHIT POSTED JUST GIVING SOME REAL THOUGHT!!
if rockstar as a company looks to have 6 to be financial stable and a workhorse for the company, they realistically want it to last 8-10. Let's say 10 years to keep the numbers even. They spent 2 billion dollars on the game.
usually, companies want to see a lifetime returns of about 300-400%. which means they are looking to earn somewhere around 8 billion dollars over 10 years. plus, marketing, they are looking to earn 1 billion dollars a year to not see itself as a failure
This mean Rockstar is looking at generating the same amount of profits as Ikea over the next decade. If they sell the game at $100 at launch and 8 million people buy it, the first year would be a success. and it that is all the players they ever get without losing a single player, the need everyone to spend $120 per year to reach that goal... interesting