>add some tanks
>tweak sound a little
>ruin UI
>address none of the major issues
>call it TWOO POINT OUGH BAY BEEEE
So their play is to make some hype, which could potentially attract some clueless newfags. These newfags will stay for a couple of months, which will be enough time to entice them with holiday ops boxes. That will make positive impact on yearly sales figures, and investors are going to be happy for a while.
Doesn't look very impactful long-term, though.