>>149647191 (OP)FIFA will definitely try, this new event was supposed to be the hottest thing ever after all, and giving up right away would make them look like dorks. Even FIFA bigwigs with their huge egos and all these delusions know that
There still are ways for some people to make profit with this event, so it will probably stick around for one or two more iterations in hopes of it eventually blowing up
But replacing or repeating that 1 billion Saudi broadcasting deal might make or break that entire endeavor
Fact is: a four-year-cycle for clubs is retarded, the assembled clubs are neither at their peak nor the very elite, and interest so far was mediocre. They need to change a few things if they want it to be a success, but even then, it remains risky