>>150379814
1: The people that run it want to run it as a "family friendly" NFL ripoff
2: The markets they've kept and pushed are awful. They are OBSESSED with Memphis for some fucking reason. Just lean into DC and STL, they're the only ones with any fans.
3: Nobody is actually putting money into it. There's no media blitz, no local advertising at all, and they all play at fuckhuge arenas that are at best 90% empty, sans STL and DC. It just sucks to watch.