Thread 11548681

Is BLDR (builder) the Lego killer Jazwares hopes for? Or another Mattel's Mega Construx/Bloks and Kre-o? Surprisingly they will make Monster Jam sets next year. But lego will too, though legos are technic sets not system.

>>11548681 (OP)
I bought two Chainsawmen and built a Chainsaw Shiva

>>11549323
Post pics

>>11548681 (OP)
They killed themselves. They didn't sell and were all clearanced form Target in the latest reset. All my local stores had shelves full of them all 50% or more off and moved off the the clearance aisle. All the lines - Anime, Hello Kitty, Squishmallow, etc.

>>11549323
>>11550864
based

>>11548681 (OP)
I wish lego's competitors could lockdown some quality licenses. Even Brickcraft is struggling with this.

>>11551459
Licensors know that Lego is the top dog and all other companies are just trying to play catch up. MEGA was a mid tier competitor but is re-branding or whatever now. I doubt many licensors are chomping at the bit to be working with BLDR, Brickcraft, Nano blocks or whatever other Lego knock off there is.

>>11551474
It's worth asking then what franchises would willingly ally themselves with lego competitors. Mega had some good choices but without any tie in media aliens, predator, borderlands, etc were all doomed. Still at this point I think it's worth revisiting. I'd kill for a Robocop construction line for instance. I cant imagine Lego will set their sights on Warhammer either. There's still a slew of other options nobody's considering.
>Helldivers
>Starship Troopers
>ABC Warriors
etc.

Not to mention all the licenses Lego's left behind like Avatar, Scooby Doo, Lego, etc.

>>11550864
Chainsaw Spider! Where are his second pair of legs?

>>11550864
Chain saw of democracy?

>>11551459
Today it doesnt work without a already established IP?

>>11551474
Mega will always be seen as the inferior block system brand. They had Halo, Marvel, DnD, GI Joe and Transformers as IPs. Still they fight for survival.

>>11552190
>democracy
Kek. It’s time to put away childish things and talk about toy plastic bricks.

Lego should be wary.

>>11552088
>Not to mention all the licenses Lego's left behind like Avatar, Scooby Doo, Lego, etc.
>Lego
I see what you did there!
>Avatar
>Scooby Doo
Dont work. Anime IPs only work in action figure size like SHfigurats.

Helldivers, Starship Troopers and Warhammer are a good idea. But is Starship Trooper still a thing? And Warhammer might be a problem since fans already have the tabletop minis or McFarlaine action figures.

>>11552197
Ok, lets post adult stuff!

>>11552088
GTA VI, Resident Evil and Gears of War have new games or movies coming in 2026. It is very likely that Mattel will acquire at least one of these licenses for Mattel Brick Shop. GTA VI would make MBS a serious competitor to Lego.

Gi Joe, Motu, Fallout and Halo also have new movies or games coming next year, so expect more sets from these properties.

>>11552203
Lego will never. Gotta get adult themes like Pokémon.

>>11552208
wouldnt playmobil's plans for MOTU throw a wrench in the works for a MOTU - Brickshop/MCX return? I want to believe but it does seem like they already gave up the ghost.

>>11552192
I mean I'd be the first person in-line for a Dragon's Universe revival but god knows that wouldnt fare well in these times.

>Mega had Transformers and DnD
>confusing Kreo with Mega
Anon what are you smoking? I agree otherwise however. Lego purists are a herculean obstacle no block competitors can ever really get past.

>>11552197
such a shame they're forbidden to include any minifigs with these accessory packs. fuck lego and their juryrigging.
>>11552199
Has anybody actually attempted anime minifigs outside of bootleggers though? After Pokemon proved to be such a success for Mega I fully expected them to embrace the weeb hype and go after IP's like Dragonball or One Punch Man. Ahit that bootleggers have proven there's demand for, for years now. Then the line slowed to a crawl and Lego announced they'ed nabbed it. A story as old as time :( .

Like Robocop, Troopers still has a diehard fanbase. They could focus on that but it'd surely be risky. There've been talks of a reboot now for years but nothing ever manifests. Hence why I brought up Robocop, Helldivers, and Warhammer. Even with the competition Warhammer's offering it's worth noting they have that big amazon movie in the works. I feel like it's a safe bet with tons of promise and overlap with Halo as is. Not to mention the succesa of the Space Marine games. Robocop and Helldivers both have that strength too. In an ideal world these three would have filled the void left behind by MEGA Halo, COD, and Destiny...

In anycase I'm still sad Lego Scooby doo died like it did.

>>11548681 (OP)
I hate Lego outside of Bionicle/CCBS and licenses so ill give it a shot

>>11552208
All good suggestions there anon. Even with everything going on I still have some faith in the fallout line. The question now is whether or not Mattel themselves do.
>>11552220
Honestly given the entire JASON UNIVERSE copyright debacle I could totally see a line of slasher construction sets. Jason, Chucky, Scream, Myers. Back in the day I kept vying for MCX Universal Monster sets. I'd still love to see something like that.

>>11552365
Far as I can tell the connections on the BLDR sets should be compatible with CCBS/Bionicle, but I havent seen anyone test it for sure. Brickcraft is getting in the habit of using CCBS components aswell. It's a decent source of parts.

>>11552361
"bitches leave" should become Mega's slogan

>>11552345
Two totally different categories of toys. Brickshop is a brick construction toy, Playmobil is figures and playsets.

>>11552510
Ah I waant sure. Thanks for the clarification.

>>11552530
That's okay, we're not born knowing everything. Hope I didn't bruise your ego.

>>11552554
Not at all

>>11552419
kek

>>11552220
Or adult stuff like Star Wars that are mostly family friendly stuff that you can easily sell to kids too.
But i can understand that Lego want to be PG friendly.

>>11552347
You are right, i confused Mega with Kreon! See how bad the reputation is that i confused both brands. And you are the only one pointimg that out.

>>11552361
Lego tried with Last Airbender. At its high point in 2006. And dont say it is actually a cartoon. It is like an anime and should have sold good with that fan craze around it.

>>11552361
Playmobil tried to fo Naruto figures and it looks like a underwhelming success. So i guess series where you rely on characters might be not good for Lego.
I think series that have vehicles are a good idea for Lego. So Robocop and Starship Troopers are a good idea for Mega.

>>11552361
Robocop is a great idea! I can't believe they haven't done that yet.

Other 80's brands they could do: Rambo, Platoon, V (tv miniseries), Young Guns, Mad Max

How about more Rock Band sets?: KISS, AC/DC, Van Halen, ZZ Top

>>11553402
Kreo arguably had worse luck than Mega. Far as I know their only real success was Transformers, every attempt they made to branch out (Star Trek, DnD, Gi Joe, etc) ended up dying off quick.
>>11553410
Right the Airbender sets. I suppose Exo Force scratched the same itch too. Most fans of Avatar lay the blame of the theme's failure to the bland nature of the sets. They might be right, but every subsequent Avatar revival seems to be less successful than the last. I doubt it would be any different nowadays unless somebody like Snap & Switch grabbed the license just to sell uber cheap sets.

MEGA would have done better with anime IP based off their figure designs. I can see more kids and collectors getting excited for super poseable miniatures of Goku or OPM.

>>11553418
Shame I was hoping Naruto would bolster their sales.

Ditto on Robocop and Troopers in anycase. Mega Halo lasted nearly 20 years for a reason! Collectors like armored up sci-fi military men. Simple as two plus two.
>>11553611
Rambo was another suggestion I regularly brought up in the old MCX generals. Mad Max would be awesome too but afaik Warner is very apprehensive over licensing Mad Max for whatever reason. Platoon, V, and Young Guns might be too niche for today's market. Knight Rider, Airwolf, and Six Million Dollar man are slated to get big budget movie revivals in the next few years so perhaps they would be additional good options? While we're proposing alternatives, I still think Invincible, Mortal Kombat, and The Boys offer some golden opportunity aswell.

>>11553713
Exo Force was more mechs focused than just characters.
And you have a point that the Mega minifigs are much more action figure than Lego.

>>11553722
Probably depends on the anime IP?

>>11553713
>MEGA would have done better with anime IP based off their figure designs.

This is a poor business strategy for Mega. It might give them short-term success, but in the long-term it would lead to their destruction because Mega would be competing for the same demographic as Lego. Lego's target audience is the emasculated. Anime appeals to the emasculated. The problem with trying to steal Lego's core demographic away from them is that Mega can't afford to outbid Lego for properties that appeal to their audience.

The only real chance Mega/Brickshop has is to invest in properties that Lego will not, such as mature, violent themes, like GTA, Resident Evil, Gears of War, Halo, and Call of Duty.

To become a major competitor to Lego, Mega/Brickshop needs the most popular mature/violent ip available, and that is GTA VI. GTA VI would be perfect for a brick construction toy because it provides endless content. It's basically a mature version of Lego City, only now you also can make military vehicles. So it's Lego City x Call of Duty!

>>11553722
Do we even know if Matttel/MEGA is interested in mature IPs anymore? Robocop, Rambo, Mad Max, Starship Troopers, etc seem like they'd have been good fits with their older figures but it sounds like they're changing the name and rebranding everything right? They may be abandoning the more mature IP for more kid friendly ones.

I also think licensing may be more complex/complicated for some of those older IPs since contracts were done before it was the norm to include clauses in them to make licensing or merch sales easier.

>>11553760
>no minifigs
>brick built constraction figure set
>the cop cars dont even come with figs

>>11553763
Still it was sort of anime-esque. It counts.
>>11553765
That's what I was thinking. Especially in response to >>11553779 hence why I was leaning to oldfag anime options like DBZ. I completely agree with the notion of Mega/Mattel needing to lean into mature themes too. But just the same there's a niggling voice in the back of my mind saying the same stuff >>11553800 brings up. There's definitely a huge market niche for mature themed brick building sets + action figure styled minifigs, but clearly Mega might not be the ones around to deliver on that. Hopefully some one else can or will.

I forgot to ask >>11553611 earlier but did the MCX Beatles set sell well?

>>11553722
Young Guns has a sequel in the works, so it could still be an option. Mortal Kombat is a great suggestion. I would love to see that and Street Fighter. Knight Rider will almost certainly be done at some point with their Hot Wheels sets.

>>11553819
>did the MCX Beatles set sell well?
Probably not. It's still available on Amazon for a discounted price. But I think KISS and AC/DC would do much better with Mega's Audience.

>>11553812
Sometimes you get a monkey paw.

>>11553819
>Still it was sort of anime-esque. It counts.
You are right.

>>11553827
Oh I had no idea. If MOTU manages to return I'd like to see Thundercats too but that's probably a stretch these days.
>>11553834
Yeah I expected that to be the case. Still such an awful set idea even now.
>>11554045
happens more often than id like it to

>>11551459
Lego is willing to pay big and pass the price on to the consumer. Who will happily pay for their overpriced plastic crack
>>11552361
Mega fucked Pokemon up because despite initial success they leaned way too hard on the most popular Pokemon and half the line was retreads of the same builds and Pokemon fans had. I bought Bulbasaur when the line launched, and was given one years later as a gift and they're both the exact same build. That isn't going to bring in audiences. I think Lego will crash and burn if they aren't mini-figure based for this reason. All the popular Pokemon were done to death by Mega.

>>11554290
I don't think its too much of a stretch to see a single Thundertank set.

>>11554309
>I think Lego will crash and burn if they aren't mini-figure based for this reason. All the popular Pokemon were done to death by Mega.
I agree with this take. MEGA did a ton of Kanto pokemon as full builds or larger ones with motion and nearly everything had to hit clearance for it to sell. Lego needs to go a more traditional route and differentiate the offerings from what MEGA was doing. Maybe a full build for the Kanto starters, but no more than that. They need to dive into gyms, poke centers, poke marts, Oak's lab, Team Rocket HQ, etc.

>>11554310
You've actually given me hope. Maybe if the tank sold well they'ed release a Cats' Lair and or Castle Pluhndor to get all the mutants made.

>>11554309
Still Pokemon was their one noteworthy success in well over a decade. It was effectively the last major IP they had. Maybe Brick Shop will surprise us, but I dont have high hopes.

>>11554290
>Still such an awful set idea
The Beatles and Pokemon were bad ideas. Both are more appealing to Lego fans than Mega fans. Trying to steal core fans from a behemoth like Lego was a suicide mission, and it predictably led to the death of Mega. Hopefully Mattel has learned from those mistakes.

>>11554362
I think full builds will happen in time, but they really need to launch something mini-figure based or something that has a fresh spin on brick building. I think doing what Mega did will cause the line to be a bust.

>>11554498
Okay now that's a stretch.

>>11552190
Dead cats

>>11554801
I still cant believe the route lego took with Mario. No minifigs for one of the most iconic characters of the last 50 years? It's asinine, but the nintendrones ate it up anyways.

It’s weird how BLDR/jazwares won’t make minifigure type sets for the anime line, it’s a high demand for people wanting minifigure sets for anime. Even Sunrisepop, Snap and Switch and Keeppley did this

>>11556299
I wonder how much of it boils down to a fear of LEGO's litigious might. I'm still surprised Snap and Switch managed to get away with their figs.

>>11556299
Depends on how they make the minifigs, fhey can't cope Mega either

>>11556878
>inb4 they cut a deal with Oxford and Hasbro to repurpose Kreons

I wish more block competitors would get creative with minifigure design.

Im a fan of the chainsawman stuff, not that big into jjk but theres a lot more unique pieces in these than I initially thought were in these so Im tempted to pick them up for parts fodder.
As action figures go theyre okay but compared to Lego they blow the marvel stuff out of the water. The arms alone have more articulation than most lego mechs.
As a brand I feel like they just aren't good at getting their name out there, I didnt see anything online until I saw denji at Walmart. Which is a big shame because I want them to flesh out some more of the cast like Reze and Katana. Here's hoping they get their shit together soon

>>11558556
From what I heard online alot of targets were already clearancing sets within the last few months. It's really a shame. Just like the ongoing Brickcraft sets there's some serious potential here.

>>11558556
We're getting constraction figures of the wrong characters. They need to be robot characters or something

>>11558556
I dont think that this has more articulation.

>>11558951
You could get away with constraction themes based off alot of the hot military scifi IP other anons already suggested. Depending on their designs I think alot of the alt capeshit ip could work too. Frankly however I'm surprised nobody has attempted to make the *new* bionicle/HF. It's been 10 years since G2, and nearly 8 since the star wars ultrabuilds died. There's a vacant niche just sitting there, and gunpla/blokees isnt scratching the itch.

>>11559247
no one fucking cares about bionishit besides trannies making LGBT fan games

>>11559247
A vacant niche is still a niche. I think more than the actual product the thing that drove bionicle was the massive marketing effort and media. They gambled on making a franchise and won. If you're going through the same effort of trying to kickstart more than a craze, you might as well try it with something new versus a niche market idea.
Companies have and still do make bionicle type stuff without the fiction behind it but the appetite for just the product is much less thank I think most bionicle fans think. But maybe we'll see more nostalgia based stuff in the future.
Outside lego type stuff I recommend the 30min mission fantasy line.

>>11558556
>Here's hoping they get their shit together soon
It's already done. All the stores have put all the BLDR stuff on clearance and gotten it out of the aisles. The Chainsaw Man stuff sold alright but the girls brands including Squishmallows and Hello Kitty rotted on shelves. The stores I saw were still totally full of dozens of each of those like they had never sold any.

>>11559439
You might have a point there but personally, I just miss the form factor. It was just such a perfect building system, and it's ties to technic made it so unique. Nothing quite like it exists now.

>30min mission fantasy
Neat, noted.

I just need them to make more Keroppi in different outfits. Give my boy another set.

>>11561105
>my nigga