>>213643517 (OP)It's mainly perpetuated by black pill incel looksmax types, they think looks are everything, that charisma, personality, social proof, status, accomplishments etc. don't matter at all, and the only type of man that is attractive to women is a youthful pretty boy model, so in their worldview without youth ("youth" here being the age range where you can pull off the pretty boy look) a man has nothing. Combine that with their lack of achievements, feeling of having missed out on important life milestones etc. and they feel life is over when you're 30. So it gives them something to feel good about ("at least I have this, unlike them"). A lot of is probably also deliberate demoralization propaganda, this stuff spread mainly through TikTok, which is Chinese-owned and literally has CCP oversight.