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Writing itself is the archetypical pharmakon and the archetypical copy, if you’ll come back with me to the Phaedrus (if we ever really left it). Speech is the real deal, Socrates says, with a smug little wink to his (written) dialogic buddy. Speech is alive, it can defend itself, it can adapt and change. Writing is its bastard son, the mimic, the dead, rigid simulacrum. Writing is a copy, a mīmēma, of truth in speech. To return to our analogous issue: the image of the cat that wants the cheezburger, the copy of the picture-copy-copy, is so much closer to its original Platonic ideal (Godcat) than the written language that accompanies it is to its own (speech). (“Pharmakon” can also mean “paint.” Think about it, Jane. Just think about it.) The image is still fake, but it’s the caption on the cat that is the downfall of the republic, the real fakeness, which is both realer and faker than whatever original it is that it represents.
Men and gods abhor the lie, Plato says in sections 382 a and b of the Republic.
οὐκ οἶσθα, ἦν δ᾽ ἐγώ, ὅτι τό γε ὡς ἀληθῶς ψεῦδος, εἰ οἷόν τε τοῦτο εἰπεῖν, πάντες θεοί τε καὶ ἄνθρωποι μισοῦσιν; πῶς, ἔφη, λέγεις; οὕτως, ἦν δ᾽ ἐγώ, ὅτι τῷ κυριωτάτῳ που ἑαυτῶν ψεύδεσθαι καὶ περὶ τὰ κυριώτατα οὐδεὶς ἑκὼν ἐθέλει, ἀλλὰ πάντων μάλιστα φοβεῖται ἐκεῖ αὐτὸ κεκτῆσθαι.
“Don’t you know,” said I, “that the veritable lie, if the expression is permissible, is a thing that all gods and men abhor?” “What do you mean?” he said. “This,” said I, “that falsehood in the most vital part of themselves, and about their most vital concerns, is something that no one willingly accepts, but it is there above all that everyone fears it.”