>>718354287
Harry Potter was a moment in time that has since passed.
Basically, a lot aligned all at once for it to be successful.
The big thing was the ongoing convenience of media. Kids were playing video games, watching TV, watching cartoons in the car, had their MP3 players or portable DVD players come the 00s, shit like that. So, a big push started to GET KIDS READING.
Harry Potter gets it movie right in the middle of that, and the movie is a fairly classical adaptation, so it has really good broad appeal. Kids naturally want to only read what is familiar if they're being forced into it, so they read Harry Potter and soak in the praise of their parents and teachers.
That's really it- and keep in mind, Harry Potter IS what started the adaptation wave that went to ASoUE, Percy Jackson, Narnia, Golden Compass, etc. later on. It was basically a modern day Wizard of Oz.
Adjacent to that was LotR, but that was a finished series, unlike Harry Potter, which becomes the second big thing- Harry Potter's popularity coincided with internet forums. Like, Harry Potter on the internet is so old that it is host to one of the first instances of MASS SOCKPUPPETING on a grand scale that hasn't been seen (or rather, exposed) since.
>Text version of the events
https://fanlore.org/wiki/The_Ms.Scribe_Story:_An_Unauthorized_Fandom_Biography
>Video version for retards
https://www.youtube.com/watch?v=K_DZd78WLQY
So, that's the 'magic' of Harry Potter. Had it come out at any other time, it would likely have been forgotten or been one of those 'childhood classics' that people only talk about with a hushed sense of nostalgia, but never consider it too deeply.