I'M A MIGHTY MIGHTY MAN IM YOUNG AND IM IN PRIME
YESSSSS

IM A MIGHTY MIGHTY MAN IM YOUNG AND IM MY PRIME

HEADS UP YOU GIRLS YES
IM A MIGHTY MIGHTY MAN AND READY FOR ANY GOOD TIME

>>715680546
Fallout 3 WILL get a superior overhaul with Fallout 3 Remastered

>be bethesda
>design one of the best and most immersive apocalyptic open worlds of all time by 2008 standards
>get 12 million sales, spawn a massive fanbase, creates a minor cultural phenomenon online where people constantly imagine new places for a sequel for years
>barely capitalize on this for two decades
>also your beloved open world is using someone else's IP with it's own angry fanbase bitter at your complete re-direction of their series who make it their life mission to let everyone know about the brand disrespect to founders of the cRPG genre
>this would have been ignored if you had just not let your RPG company competitors make a game that completely blows all other aspects of yours out of the water, which your own game director pushes to be made (todd) despite the executive board's wishes, who believe the challenges of allowing your new IP to be used by others like this will create problems down the line
>this creates problems down the line
>people now hate you and completely write off everything you did right with your 2008 reboot and hate all your new games and do everything socially possible to dilute your existing fanbase
>completely wrecks all the goodwill and legitimacy earned by the genuinely well-made open world RPG you spent years making in 2008 because you couldn't just make up your own IP for it, screws over your own fans, and your legitimacy is stolen by a rival company, all because Todd wanted to be nice and let them make an entire game out of what was supposed to be an expansion DLC

What is this business strategy called?