This happens all the time in the market. There is a kind of soft-collusion called "tacit collusion" within a lot of consumer markets wherein the biggest sellers set their prices as high as they can in order to maximize profits. In a competitive market, seller sets a price that the consumer is willing to pay, and lowers it when demand drops. When all the sellers set their prices high, that becomes normal, and the consumer doesn't see the price as high anymore, because the bar has been raised.
The soft-collusion that I mentioned is the phenomenon where the biggest producers/sellers see no need to set their prices lower because they aren't directly competing with each other despite being in the same market field. They all benefit from keeping their prices as high as possible, so they don't undercut each other. This is the concept of "industry standard pricing" that games use. Ever wonder why pretty much all games by big name publishers cost the same? It was $59.99 for years, and now it's going up. But why is this? With so many different studios, why are all the prices the same? Because the industry standard is already set, there's no need to lower the release price. It's a price everyone has accepted. That's why there's backlash when one studio raises the price, because consumers subconsciously know that means the price of all games will increase. This is also a thing in the indie scene, because indie devs generally look at each other's pricing before pricing their own projects.
So when an outlier like Silksong releases a high-quality game for under the industry standard price, it throws a wrench in the entire machine, because suddenly you have one developer undercutting all the others with a product that overshadows theirs. When consumers look at their product, and their price tag, they are more likely to think "I'm not buying this, it's not worth it." The consumer simultaneously has their expectations of quality raised, and expectation of price lowered.
