>>718619242
Atari's more or less a brand now for people who passed 40 or wish they passed 40
Not for any specific franchises or anything but rather a logo, a plastic box, and a few specific games by default since Activision were the real champions of the 2600
I mean I expect the same thing to happen to Xbox and PlayStation when/if they drop out of consoles entirely but FFS at least they have more than one system worth a damn and actual games people care about to be part of the ensemble

>>717295581
Same people who buy Atari merchandise I guess