>>76494296
Blame clickbait fitness influencers
>'You're training delts all wrong!'
>'Why I think OHP is overrated'
>'You should be doing THIS if you want huge shoulders'
>'My favourite delt exercises will surprise you..."
Followed by bullshit opinions with a smattering of broscience
Roidtrannies trying to market a brand know controversy gathers attention
Hence thousands of gymcels who follow suite without any further consideration and shitpost everywhere they go thinking they learned something new